Sony gets in the red with acquisition of Red Zone.
Not only have they added Naughty Dog to their list of 1st-party developers, but Sony has acquired developer Red Zone. With this new acquisition, Red Zone Interactive is a whole subsidiary of SCEA and no one else. The company hasn't developed many titles, in fact the only games the company got recognition for was a few GameDay titles, that weren't bad, but not too hot either. And their PS2 GameDay title plainly said is a 'four letter word'. But Sony hopes to change all of that, with this new acquisition they hope to offer Red Zone more tools to work with so that newer incarnations of the GameDay series improve and can actually compete with Madden. Here is what had to be said about this event.
"We are excited about the opportunity to have one of the top sports game developers join our ranks, bringing colossal talent into the confines of the organization," said Shuhei Yoshida, vice president, product development, Sony Computer Entertainment America Inc. "Throughout the course of the year, we have expanded our internal development efforts considerably. And although we have enjoyed a tremendous working relationship with Red Zone Interactive to date, we now can concentrate on solidifying PlayStation and PlayStation 2 as the ultimate destination for sports game enthusiasts."
"The acquisition will provide Red Zone Interactive development teams greater access to the vast technical and operational resources of Sony Computer Entertainment America," said Chris Whaley, president, Red Zone Interactive, Inc. "We are proud to rejoin the company responsible for the PlayStation 2 computer entertainment system, which we believe will revolutionize the future of not just videogaming, but also home entertainment."
Note: Its been said that a new GameDay game has began in development working under an all new engine, it should be released later this year. If indeed a new engine is what GameDay 2002 will run on, then things may begin to get more competitive on the football front.