PS2 News: Videogame Industry in 10 Years? - PS2 News

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Videogame Industry in 10 Years?

  The president of Japanese research firm Media Create, Atsushi Hosokawa, made a very interesting comment concerning where he felt the videogame industry would be in the future. Media Create is best known for tracking sales and statistics with Japanese videogames. Hosokawa is 46 years old and has worked as a consultant to numerous PC and videogame manufacturers for the past 20 years.

   "I don't think the industry will survive in its current form much longer. I think games will still exist, however, the industry will see a convergence of nearly all digital media including music and movies. I believe this revolution will come into focus around 2011, and it will forever change the way we think of games. In the short term, the marketing of games has become much more complicated. Many game purchases are impulsive, and it's becoming harder and harder for the consumer to discern the benefits of one game over another. The public is fickle, and developers can't rely on the same formula to create popular games."

8/28/2002 Matt Stensrud

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