GameCube Sales Quadruple!
While neither Sony or Microsoft have responded to Nintendo’s recent lowering of the GameCube price to $99 with a cut of their own, recent sales data has got to raise some eyebrows. Sales of the system have quadrupled since the price change, causing some retailers to order more units for the holidays.
"Clearly, this move is what game players desired, and also what our retail partners wanted," says George Harrison, senior vice president, marketing and corporate communications, Nintendo of America. "We're already receiving requests for additional shipments of Nintendo GameCube systems between now and the holidays."
"The price cut is working great!" stated Dan DeMatteo, president, GameStop Corp. "Our sales of Nintendo GameCube have increased more than fourfold. We are currently increasing our shipment requests for the system throughout the holidays."
Clearly Sony has nothing to worry about as far as losing their stronghold on the market, but they don’t being left behind. As soon as Sony or Microsoft blinks, we’ll be sure to tell you.
10/3/2003 Aaron Thomas