PS2 News: Push campaign announced for DOA2. - PS2 News

Members Login: Register | Why sign up? | Forgot Password?

Push campaign announced for DOA2.

  Tecmo recently revealed an upcoming advertising campaign for Dead or Alive 2: Hardcore.

   The latest promotional activity for the company's acclaimed brawler was discussed by John Inada, Tecmo's marketing director. He said, "Recipients of the commercial simply click on the incoming message and the spot streams into their inbox." He continued, "Next they're treated to an action-packed, graphic-rich DOA2: Hardcore commercial, complete with action scenes and intense music." After the completion of the spot, gamers can click links to purchase the title or obtain more information about it from Tecmo's website. Furthermore, the company will support a product giveaway through the advertisement.

   Throughout the campaign, Tecmo will be tracking the number of consumers exposed to the ad, forwards, clickthroughs, and survey information input.

1/29/2001 Bryan Keers

Put this on your webpage or blog:
Email this to a friend
Follow PSX Extreme on Twitter

Share on Twitter Share on Facebook Share on Google Share on MySpace Share on Delicious Share on Digg Share on Google Buzz Share via E-Mail Share via Tumblr Share via Posterous

Comments (0 posts)

There are no comments to display.

Leave a Comment

Please login or register to leave a comment.

Our Poll

What's your current view of the "PS4 Neo?"
Love the idea, I want it!
I'm okay with it, I think.
Well, I really need to learn more.
I'm a little disappointed.
I absolutely HATE it.

Previous Poll Results