PS2 News: March NPD: GoWIII, FFXIII Sell High, PS3 Keeps Growing - PS2 News

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March NPD: GoWIII, FFXIII Sell High, PS3 Keeps Growing

It was a darn good month for the industry, which saw God of War III, Final Fantasy XIII and Battlefield: Bad Company 2 top 1 million copies sold, another dogfight between the PlayStation 3 and Xbox 360, and another month of growth for the PS3.

The latest NPD numbers for March are in, and as noted by NPD analyst Anita Frazier, "in terms of total revenue, March 2010 is the third best non-holiday month on record behind March 2008 and June 2008." Only hardware sales fell - down 4% to $440.5 million - but software sales shot up last month, rising 10% overall to $795 million. God of War III hit #1 on the top 10 list with 1.1 million units sold, and the combined PS3 and 360 sales of Final Fantasy XIII hit 1.322 million (the top 10 list doesn't combine SKUs for multiplatform titles). But not surprisingly, the PS3 version sold much better in comparison to the 360 version; 828,000 to 493,900. The following are the official numbers:

Overall Dollar Sales

  • Games: $1.52 billion (+6%)
  • Hardware: $440.5 million (-4%)
  • Software: $875.3 million (+10%)
  • Accessories: $206.8 million (+11%)

Hardware Sales

  • DS: 700,800
  • Wii: 557,500
  • Xbox 360: 338,400
  • PlayStation 3: 313,900
  • PSP: 119,900
  • PlayStation 2: 118,300

As for Sony's response, they wanted to bring your attention to the following facts: the PS3 is still the only console to see double digit growth both year-over-year (44%) and year-to-date (36%), four of the top ten software titles were on the PS3, and PS3 software/hardware/peripheral sales comprised 26% of the total video game dollar share in March, the highest of any console. Their official statement from Patrick Seybold, SCEA Senior Director of Corporate Communications:

"The huge appetite for PS3 content and gaming experiences has never been stronger as we continue to bring out great games like God of War III which was the #1 software title in March with more than 1.1 million units sold in less than 3 weeks. We also remain the only console to see double digit growth of 44% when compared to last March and are up 36% at this point in the calendar year. It's no surprise, consumer demand remains incredibly high and PS3 supply will continue to be tight across our retail channels in the next few months. We're experiencing healthy momentum from an already blockbuster lineup of games such as MAG, Heavy Rain, White Knight Chronicles, MLB 10 The Show, and God of War III in just the past 3 months -- which some would call a great year, but for us it represents just the first quarter of many anticipated games like ModNation Racers, Gran Turismo 5, and others we have yet to announce this year."

4/15/2010 8:48:23 PM John Shepard

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