Square-Enix Looking To Expand And Pursue New IPs
Square-Enix's new direction as a company has been a sore spot amongst the loyal, long-time followers. The question is, will new IPs help to restore their faith?
According to Examiner.com and citing Square-Enix's recent financial briefing, it's clear that the publisher wants to continue to grow and expand. The three key factors discussed were Globalization, Becoming Network-Centric and Strengthen Own-IPs. For the fiscal year that stretches through next March, Square-Enix intends to "create new AAA brands" so as to "reinforce their internal intellectual properties." Obviously, this means making some new titles to go alongside their large stable of Final Fantasy, Dragon Quest, Kingdom Hearts, and the freshly acquired Hitman and Tomb Raider franchises. But we've already heard of these; what we're interested in is the possibility of new IPs, which could really help to restore the publisher's image. They made more than a few in the RPG realm back in the PlayStation era, but the new IPs on the PS2 didn't fare so well...maybe they should give it another shot.
You can only rely on your franchises for so long, right? Don't we all need a bit of a change every now and then?
5/18/2010 9:08:02 PM John Shepard
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