Has EA Missed An Opportunity To Eat Into CoD's Reign?
Throughout the year, EA has admitted that Battlefield 3 has no chance of beating Activision's Call of Duty: Modern Warfare 3 in the sales department. But they have made their goal abundantly clear: they want to eat into the massive market share held by the blockbuster Call of Duty franchise.
Now, as much as we like Battlefield 3, and as often as we'd recommend it to most gamers, there's a harsh truth that EA must face: in order to come from so far behind and topple the reigning king, the "eating away" process must begin immediately. Massively hyped projects like BF3 need to deliver in every possible way, swaying gamers to drop $60 on their product, rather than saving it for Modern Warfare 3, which launches in less than two weeks.
And for that to happen, I really believe BF3 needed Batman-like scores. It needed to blow everyone away and end up with the majority of critics saying, "yep, it's the best shooter of the year." But while we could probably make that argument, especially in regards to the stellar multiplayer, mid-8s and even plenty of solid 9s just don't seem like quite enough. Right now, Resistance 3 and Battlefield 3 has almost the exact same GameRankings and Metacritic review average. R3 sold a disappointing 180,000 copies.
And yes, there was about ten times more hype and marketing for BF3, but EA knows the importance of critical support. That critical support is technically there but to chip away at CoD's mammoth lead, I believe DICE and EA fell short. A few old-fashioned drawbacks and lingering issues from the beta have held BF3 back, and you know, I have a feeling MW3 isn't going to feel BF3's bite.
Related Game(s): Battlefield 3, Call of Duty: Modern Warfare 3
Tags: dice, battlefield 3, bf3, activision, mw3, modern warfare 3
10/26/2011 9:04:47 PM Ben Dutka
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Comments (94 posts)
PasteNuggs
Wednesday, October 26, 2011 @ 10:00:49 PM
Last edited by PasteNuggs on 10/26/2011 10:01:14 PM
Nas Is Like
Wednesday, October 26, 2011 @ 10:07:44 PM
PasteNuggs
Wednesday, October 26, 2011 @ 10:09:54 PM
Jawknee
Wednesday, October 26, 2011 @ 10:18:12 PM
Nas Is Like
Wednesday, October 26, 2011 @ 10:42:06 PM
Nas Is Like
Wednesday, October 26, 2011 @ 10:45:03 PM
Jawknee
Wednesday, October 26, 2011 @ 11:03:57 PM
PasteNuggs
Wednesday, October 26, 2011 @ 11:21:17 PM
berserk
Wednesday, October 26, 2011 @ 11:37:47 PM
berserk
Wednesday, October 26, 2011 @ 11:37:47 PM
Clamedeus
Thursday, October 27, 2011 @ 12:11:34 AM
Win/Loss Ratio: 9.49
Kill/Death Ratio: 2.39
From rushing, sometimes my play style will change depending on the situation. But I will not camp in one area or building the entire game like most people I've played against.
Kangasfwa
Thursday, October 27, 2011 @ 1:20:46 AM
Zemus101
Thursday, October 27, 2011 @ 2:17:01 AM
DICE said the other day that BFBC2 was still fervently being played today. I think the quote even stated that the server population has stayed steady for the past year. Obviously they're doing something right. At least... for the gamers that enjoy a proper strategic shooter. In the 7 hours I've played, It's evident that BF3 goes above and beyond what BFBC2 did previously. I believe that's exactly what DICE set out to do.
Jawknee
Thursday, October 27, 2011 @ 2:51:33 AM
Ludicrous_Liam
Thursday, October 27, 2011 @ 3:10:03 AM
That is more impressive than it looks when you consider just how many laggers there are in UC2. I played with Jawk once, and this is when I stopped playing because of laggers, and I swear the people we were playing with had a a tin can and a wire as an internet supply. Seriously.
Underdog15
Thursday, October 27, 2011 @ 7:40:23 AM
For every kill, there is a death. Which means average, in the middle, would be 1.00. Then when you consider suicides and deaths with no kills, that average drops to below 1.00. You can't have a kill without a death.
So a 1.30 K/D, while not godlike, is above average.
I'll take a teammate with a K/D over 1.00 any day. Even if they don't dominate, I know that, on average, they are helping my team more than hurting it.
You see what I'm getting at, friendo?
Of course, me and 4 of my friends are all over 2.20 in Black Ops.
It's a pick up and play game. Far too easy.
Last edited by Underdog15 on 10/27/2011 7:41:10 AM
mk ultra
Thursday, October 27, 2011 @ 2:21:03 PM
As for COD not requiring any thought or strategy. The only game mode i play is hardcore search and destroy, where you die almost instantly and don't respawn. Everyone on my team plays with the aim assist off and we have different strategies for each map. If you play with your head in the clouds you don't get very far at all, and usually get dominated by a more organized team.
I'm not saying it isn't twitch gaming, or requires the amount of strategy Battlefield does. I just thought your first statement was a little unfair, and wanted to give a differing opinion.
maxpontiac
Thursday, October 27, 2011 @ 3:25:11 PM
shootu
Tuesday, November 01, 2011 @ 2:09:51 AM
shootu
Tuesday, November 01, 2011 @ 2:12:14 AM
Nas Is Like
Wednesday, October 26, 2011 @ 9:37:36 PM
Reply
It's a great game but definitely does not live up to the hype. This is most likely because many people overhyped it to death, making it look better than it actually was. But that's the consequences of the hype.
Last edited by Nas Is Like on 10/26/2011 9:38:18 PM
Jawknee
Wednesday, October 26, 2011 @ 9:47:02 PM
Nas Is Like
Wednesday, October 26, 2011 @ 9:48:25 PM
Jawknee
Wednesday, October 26, 2011 @ 9:52:45 PM
By the way, I have been playing the MP for over 2 hours now and I haven't seen a single screen tear. You speak as if the tearing breaks the game. You are exaggerating.
Last edited by Jawknee on 10/26/2011 9:53:15 PM
Nas Is Like
Wednesday, October 26, 2011 @ 9:55:35 PM
Jawknee
Wednesday, October 26, 2011 @ 9:59:59 PM
And again, I think you are looking for imperfections like the tearing to back up your opinion that YOU are confusing with facts.
Don't be that pot that calls the kettle black.
Nas Is Like
Wednesday, October 26, 2011 @ 10:03:32 PM
And the screen-tearing that I've experienced is no lie or bulls--t. It's fact. It's what happened to me. I don't have to look for it when it finds me and makes my Battlefield gameplay less enjoyable. You just seem to get defensive when someone has some criticism towards the game and you don't seem to like that. Hop off the game's nuts, and open your eyes. It has issues. Coming from someone that's been playing it for 6 hours now, I don't have a reason for making it up. I still like the game, as I said, but the issues are ruining my experience.
PasteNuggs
Wednesday, October 26, 2011 @ 10:07:19 PM
Jawknee
Wednesday, October 26, 2011 @ 10:17:00 PM
I never said you were lying. I said you were exaggerating. Do you have a Webster's Dictionary handy? I suggest you look up the difference.
By the way, when I said I have been playing the game for over 2 hours, I just meant tonight. I played for quite some time last night too with other PSX members and still didn't notice any tearing. Which says something considering I'm a stickler when it comes to screen tearing. if the game tears 5 times in 6 hours, that seems minimal to me. Like I said, you're looking for things to complain about to fit your "the game is broken" criteria.
I don't take issue with your opinion that the game has flaws. I take issue with the fact that you said the game is broken when it clearly is not.
Wraith
Wednesday, October 26, 2011 @ 10:20:04 PM
Jawk- You are a bit defensive towards this game but I understand how overhype has raised expectations.
Paste-I agree, the destruction is definitely lacking but its still enjoyable because some destruction is better than no destruction.
Last edited by Wraith on 10/26/2011 10:20:27 PM
Jawknee
Wednesday, October 26, 2011 @ 10:30:53 PM
Nas Is Like
Wednesday, October 26, 2011 @ 10:51:39 PM
I agree, the controls aren't as responsive as I'd like them to be either. The gameplay can seem too slow at times.
But anyway, I find it sad how defensive you get over a video game. Why don't you get some fresh air and calm down, huh?
Clamedeus
Wednesday, October 26, 2011 @ 10:57:09 PM
Jawknee
Wednesday, October 26, 2011 @ 11:06:53 PM
So do words not mean what they are supposed to mean in your world? If you say something is broken, than what else am I supposed to think it means other than you think its broken? It's not my fault you weren't able to articulate yourself. Have you found that Webster's yet? They publish a great thesaurus too.
You find it sad not because I am defending a game but because I called out your nonsensical claims that you still haven't been able to effectively articulate beyond insults and putting words in peoples mouths. I'm sad because I am defending BF against your exaggerations yet here you are....still arguing with me. Talk about irony indeed.
Last edited by Jawknee on 10/26/2011 11:12:00 PM
berserk
Wednesday, October 26, 2011 @ 11:53:05 PM
Ya , people seem to have stopped reading after broken .
I would also have a hard time explaining how i feel about the gameplay . .It s not broken but there is definitely something lacking .
The more i think about it the more i see that what s lacking is responsive control .Defientely something about how it flows from one action to the next .
P.s if you did nt tried tdm yet i would suggest you try it ( can only find them on quick matches tho ) . TDM is a weird mix of both tdm and dm in one .Luckily it s a weird mix that work .
Clamedeus
Wednesday, October 26, 2011 @ 11:59:07 PM
xenris
Thursday, October 27, 2011 @ 12:07:09 PM
Nas if you play lots of CoD you must be used to CoDs unbelievable amount of aim assist that helps you play the game. The aim assist in BF games are toned down a little, although not as much as they should be. MAG still has my favourite shooting mechanics. Less aim assist will make the game feel less responsive because the game isn't holding your hand, and doesn't snap to targets as easily.
Also the frame rate is 30 instead of 60 which is the fps of CoD. Which makes it different not better or worse. Lower locked frames make the game a bit slower and less twitch based requiring you to be a bit more tactical. Not to say that being awesome at twitch games means you lack tactical prowess. This is coming from an ex competitive PC gamer that specialized in twitch shooters.
Nas if a game isn't broken and not perfect what is it? I would call something like that a good game wouldn't you? I'm surprised at the black and white mentality. There are shades in between broken and perfect my goodness. The reason people ignored when you wrote lacking was because you said broken or lacking for lack of a better word. You should have just said, something feels off to me.
As for my complaints with the game? The squad system needs a lot of work. Have the time we set up a squad it puts us in a full server on opposite teams which is BS,and my friend sometimes gets caught in a weird limbo screen when I revive him and he has to disconnect.
So thats what I have found to be wrong with it, but those will all be patched so I'm not even concerned about it.
Jawk I agree with most of your points but your posts did come off a tad defensive at some points.
Last edited by xenris on 10/27/2011 12:09:55 PM
AcHiLLiA
Thursday, October 27, 2011 @ 2:21:50 PM
shootu
Tuesday, November 01, 2011 @ 2:23:22 AM
PSTan
Wednesday, October 26, 2011 @ 9:50:25 PM
Reply
As for MW3, reviews are gonna be the factor that sways me to buy the game. Unlike most, I don't suffer from COD fatigue yet cuz I skip every other year's game. But like most, there are so many other games that I wanna play, so MW3 is gonna have to stand out in a special way.
Next week though, I'm going to be sucked into the world of Uncharted 3, both offline and online, for a long time. If anyone is interested in organizing a PSXE clan (I mentioned this in an earlier article), feel free to add me: Tan61593 and we can work things out.
Jawknee
Wednesday, October 26, 2011 @ 9:54:40 PM
Jawknee
Wednesday, October 26, 2011 @ 10:32:15 PM
PSTan
Wednesday, October 26, 2011 @ 11:16:37 PM
Jawknee
Wednesday, October 26, 2011 @ 11:30:58 PM
PasteNuggs
Wednesday, October 26, 2011 @ 9:58:27 PM
Reply
rogers71
Wednesday, October 26, 2011 @ 10:32:17 PM
He then told me that they had 530 preorders just at that store. The other 2 area stores had over 600 at this time last week. I would say sales are gonna be through the roof.
Last edited by rogers71 on 10/26/2011 10:33:29 PM
Jawknee
Wednesday, October 26, 2011 @ 10:33:38 PM
PasteNuggs
Wednesday, October 26, 2011 @ 10:42:40 PM
slugga_status
Thursday, October 27, 2011 @ 9:01:23 AM
WorldEndsWithMe
Wednesday, October 26, 2011 @ 10:24:17 PM
Reply
Jawknee
Wednesday, October 26, 2011 @ 10:28:13 PM
Alienange
Wednesday, October 26, 2011 @ 10:37:29 PM
Reply
The only market they eat into is the CoD haters market. Where a seemingly large number of hopefuls try out all manner of different fps hoping to find that one game that they can point to as the CoD killer.
Sadly for EA, those haters have chosen BF3 and have flocked to EA blowing smoke up their ass making them think they've got a shot at it. Now all we hear from EA is how they're "eating away" at the predominant fps of this gen. What do they have? Bad Company, Medal of Honor, and now Battlefield 3? CoD killers? Really? You go EA! Meanwhile, I've got good games to play.
Last edited by Alienange on 10/26/2011 10:38:29 PM
aaronisbla
Thursday, October 27, 2011 @ 1:15:38 AM
Jawknee
Thursday, October 27, 2011 @ 1:30:04 AM
...oh wait, no it doesn't.
@Aaron, he hasn't played it. He did this crap when Bad Company 2 came out as well.
slugga_status
Thursday, October 27, 2011 @ 9:05:55 AM
If you're talking about gameplay then we've already had CoD killer, you need to not look to far from Killzone 2 & 3.
Underdog15
Thursday, October 27, 2011 @ 9:47:58 AM
Entertaining and good for alternative points of view. Certainly a benefit to this community. But don't expect any well thought out arguments to challenge your own points of view.
Alienange
Thursday, October 27, 2011 @ 3:06:31 PM
@ Underdog15 - There you go again, more personal attacks. Something I believe is supposed to be forbidden here in the comments section of PSXE. But you know what, I don't take any offense.
aaronisbla
Thursday, October 27, 2011 @ 7:42:11 PM
H0TSHELLZ
Friday, October 28, 2011 @ 8:25:49 AM
AcHiLLiA
Thursday, October 27, 2011 @ 2:30:12 PM
shootu
Tuesday, November 01, 2011 @ 2:28:44 AM
Clamedeus
Wednesday, October 26, 2011 @ 11:22:04 PM
Reply
In the video my friend was saying; "I need ammo!" I muttered in a soft voice "If I was there I could give it to you".. I'm a sad panda..
I love playing Battlefield with friends it's awesome. Especially if you have a good strategy and everything works fine always communicating what the enemy is doing etc. It's a great feeling working as a team. Have a Sniper hanging in the back when we get far enough he would move to a different spot preferably at a high vantage point near foliage and call targets out. It's basically shooting fish in a barrel. :p
Jawknee
Wednesday, October 26, 2011 @ 11:32:17 PM
Clamedeus
Wednesday, October 26, 2011 @ 11:56:12 PM
On offense on Bad Company 2 the map where the light house is, not sure what that map is called but, the beginning of the game there was 5 people behind the M-com station my buddy flew me in low on the right side of the river i dropped out i had the M249-SAW I came on the side of the team and mowed them down, was hilarious. And there was a Sniper in a Ghillie suit who came up from behind me, he shot at me, i did like a run jump but fast, I turned around doing a 180 and I put 6 bullets into his chest killing him I was so close to dieing my friend seen it he was surprised.
And we all laughed, I mean I was literally about to die with one more shot and somehow I managed to turn on him. I love that feeling, they think they have you and somehow you pull a miracle out of the cereal box.
Last edited by Clamedeus on 10/26/2011 11:57:15 PM
berserk
Thursday, October 27, 2011 @ 12:14:19 AM
Reply
It s just so close to cod release , next time they should try and release it a couple of months before the next COD game .Only then it will truly have a chance to take a chunk of the cod fanbase .
Why buy bf3 if you have only 2 week to wait for the better fps ( fact in the mind of a cod fan ).
berserk
Thursday, October 27, 2011 @ 12:40:45 AM
Reply
P,s before you say or think anything know that i always go for capture and help people ( play medic/assault )when i can .
Last edited by berserk on 10/27/2011 12:46:07 AM
berserk
Thursday, October 27, 2011 @ 12:50:24 AM
Jawknee
Thursday, October 27, 2011 @ 12:52:24 AM
The main thing that attracts me to BF is the requirement for a good strategy, teamwork and the superb audio. Same reasons I love Killzone 3's multiplayer so much.
slugga_status
Thursday, October 27, 2011 @ 9:08:45 AM
berserk
Thursday, October 27, 2011 @ 1:36:33 AM
Reply
"The main thing that attracts me to BF is the requirement for a good strategy, teamwork and the superb audio. Same reasons I love Killzone 3's multiplayer so much."
Would nt say it s a requirement since you can do good without those but it s definitely much more rewarding playing with teamwork in mind compared to cod games .
P.s Perfect game = cod 1 united offensive (best of both world ) .
Last edited by berserk on 10/27/2011 1:38:58 AM
___________
Thursday, October 27, 2011 @ 1:50:59 AM
Reply
there trying to do it with battlefield one year then MoH another year, have yearly iterations and use thoes to try win back some fans.
im really enjoying BF3 so far, after spending 13 f*cking hours, no thats not a joke, 13 f*cking hours trying to get the game to work im really enjoying it!
only 1 complaint so far.
enemy in closed room and 2 explosive barrels behind him.
i shoot said explosive barrels behind him through the window, they explode killing him, going through the solid wall without damaging the wall and killing me.
WTF!?
another time there was 2 enemies one standing on each side of a explosive barrel.
i shoot said barrel, one dies, the other goes flying but is still alive.
myself though died.
WTF?
hes standing right f*cking next to it and it does not kill him, im several meters away and im dead.
WTF?
how does that work!?
talk about random!
79transam
Thursday, October 27, 2011 @ 2:07:59 AM
Reply
1. Games will get better once the COD players leave
2. No screen tearing for me
3. Hit detection is fine
4. Tried to knife somebody at a weird angle through a tight space and it didnt work, that was nice to see.
5. Maps are nice, vehicles are tougher to control which I think is nice
6. Graphics are the best FPS MP I have seen on the PS3
7. Mic's could use some tweaking
8. Did loose connection twice after a round had finished
Not much else I can think of at this moment currently id rate the MP at a 9.25 for me. I wish they still had the ability to compare stats with your friends like you could in BFBC2.
As far as taking market shares from COD I could maybe see COD losing at most 5% but more of that will be due to it being a tired franchise and glorified map pack. BF3 is awesome but it's impossible for any game to live up to the hype that was generated for it.
I look at it this way BF3 is The Beatles or Stones and COD is Lady GaGa and Katy perry. GaGa and Perry will win the popularity contest and sell more but when it comes to content they are lacking (though in perrys case quite nice to look at)
Jawknee
Thursday, October 27, 2011 @ 2:57:00 AM
Have you played Killzone 2 or 3 online? Those are some beastly graphics as well.
"I look at it this way BF3 is The Beatles or Stones and COD is Lady GaGa and Katy perry. GaGa and Perry will win the popularity contest and sell more but when it comes to content they are lacking (though in perrys case quite nice to look at)"
LOL! I love it. Or BF3 is a gourmet burger from the Cheesecake Factory and CoD is a BigMac.
Last edited by Jawknee on 10/27/2011 2:58:35 AM
79transam
Thursday, October 27, 2011 @ 6:11:45 AM
BIGRED15
Thursday, October 27, 2011 @ 5:59:08 PM
The campaign is a bit underrated. It's a B- story but an A- as far as spectacle goes. I finished it yesterday clocking at around 8 hrs or so. I was actually challenged quite a bit at parts but worked thru it. The campaign is terrible? Not convinced, considering its better at least imo than kz2 for example.
I really dug into the online yesterday. Everything runs great and only one screen tear to speak of. I can't stand the snipers already. I think its the weakest of the classes because for some reason people who play as sniper only care about kills and don't give a damn about their other more important functions or contributing to the team. So with a squad full of scrub snipers, the one man wolf pack mentality kicks in and then I start getting worked. I love being medic the most and I think the other 2 classes I've mentioned are equally as great.
So as u all can probably tell most of my complaints are with players not the game, and rightfully so. Last thing I gotta put out there. WHY WON'T PEOPLE JUST GUARD THE EFFING MCOM!!!
Last edited by BIGRED15 on 10/27/2011 6:00:34 PM
Excelsior1
Thursday, October 27, 2011 @ 3:01:08 AM
Reply
i had no idea r3 only sold 180,000 copies. no wonder insomiac is a multiplatform company now. i did predict that game was going to bomb though. you could just tell there was absolutely zero buzz about that game. why? fps fatigue?
Bloodysilence19
Thursday, October 27, 2011 @ 3:50:40 AM
Reply
79transam
Thursday, October 27, 2011 @ 9:48:37 AM
D1g1tal5torm
Thursday, October 27, 2011 @ 5:46:56 AM
Reply
EA have definitely missed the ball, they needed to release a game with the production level of uncharted to even think about wrestling the market share from Cod.
Love it or hate - CoD WILL surpass BF.
D1g1tal5torm
Thursday, October 27, 2011 @ 8:13:54 AM
DazeOfWar
Thursday, October 27, 2011 @ 7:30:57 AM
Reply
I think some of the low scores and haters out there are just hardcore COD fans and don't want BF3 to be better.
Overall I'm very happy with the game and I won't be giving COD my money this year.
jimmyhandsome
Thursday, October 27, 2011 @ 10:25:10 AM
Reply
As for me I'm probably going to wait on 1 or both of these titles. There are simply way too many games coming out this time of year. And Uncharted 3 will be eating up most of my time beginning next week.
Excelsior1
Thursday, October 27, 2011 @ 2:33:15 PM
again the two games play so differently i'm not so sure your average cod fan would take to bf3. plus there is the social aspect of cod that makes it a tough nut to crack so to speak. people buy it to play with their friends. i dare say that game and series would be totally immune to review scores of other games.
Jutter
Thursday, October 27, 2011 @ 6:10:57 PM
Reply
Lairfan
Thursday, October 27, 2011 @ 8:45:47 PM
Reply
azarel_7
Sunday, October 30, 2011 @ 10:39:40 AM
Reply
BF3, obviously the bullet damage is higher and long range aiming is harder, and you have to be a little more disciplined about staying behind cover etc. but these facts, plus the graphics, plus how big the stages are just make it seem more realistic, more mature almost...mature may be the wrong word...but there is an element of realism to BF 3 that makes it more difficult than MW2. It requires a little bit more patience. That may not be for everyone though.
So when I want a challenge, I'll play BF3, when I just want to have a little fun and am looking to unwind, I'll play MW2. I find that after playing BF3, MW 2 seems so much easier..its like coming from a simulator to an arcade game Just my opinion tho...not knocking either game..

Battlefield 3









Jawknee
Reply
Wednesday, October 26, 2011 @ 9:31:52 PM