New PlayStation Branding Direction: Hope You Like Blue
No logo stays the same forever. Design and color changes are inevitable in the long run.
And if you haven't noticed, the recent PlayStation ads have been saturated with lots of pretty blue; a solid blue background is typically found behind the standard white lettering of the PlayStation logo. Some thought it was only related to the PlayStation Vita, but Sony Computer Entertainment Europe blog manager James Gallagher has revealed that it's more of a general update.
"It’s not directly PS Vita related, more of a change in branding direction for the company as a whole. These colours are going to be synonymous with PlayStation going forward."
The Euro blog now reflects the change, and you might see the same thing happen at the North American blog, too. Well, I've got no problem with blue; remember that the original PlayStation 3 box was bright blue (still are, aren't they?). I remember it well because I had to walk across a big parking lot with that thing at 10 a.m. on launch day, with visions of stabbings dancing before my eyes...
I wasn't a likely mark, though. There was some solace in that. ;)
Tags: playstation, sony, playstation logo, playstation brand
12/8/2011 9:16:57 PM Ben Dutka
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Comments (25 posts)
mindmurderer69
Thursday, December 08, 2011 @ 10:02:37 PM
BikerSaint
Friday, December 09, 2011 @ 10:02:54 PM
Those M&M's are a good idea.
M&M's actually have a program where you can order M&M's in any colors & with your own lil message on them. And those special M&M's go over like gang-busters on special holidays like Valentines day
Sony could pass out blue bags of blue M&M's with white lettering at E3 & other shows, for any game they're releasing, the PS3, Move, Vita, and any other specials they're doing.
And if they did, I'd love to have a couple bags from each event just for my gaming collection.
fatelementality
Thursday, December 08, 2011 @ 10:00:44 PM
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sha4dowknight05
Thursday, December 08, 2011 @ 10:51:03 PM
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WorldEndsWithMe
Thursday, December 08, 2011 @ 10:56:53 PM
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King_Krollen
Thursday, December 08, 2011 @ 11:07:57 PM
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___________
Friday, December 09, 2011 @ 3:22:39 AM
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Ultimadream
Friday, December 09, 2011 @ 4:22:56 AM
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Excelsior1
Friday, December 09, 2011 @ 8:39:01 AM
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Anyways, I always liked the original PS logo. The same one that shows up during the PS1's start up.
Anything is better than that hideous shade of green that the Xbox brand uses. I have come to despise that color. It's not even a friendly shade of green. Even the boxes that 360 games come in are ugly becuase they have that nasty green on them.
Last edited by Excelsior1 on 12/9/2011 8:41:41 AM
Fane1024
Monday, December 12, 2011 @ 2:53:16 AM
CanadianGuy420
Friday, December 09, 2011 @ 9:51:49 AM
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slugga_status
Friday, December 09, 2011 @ 9:57:17 AM
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firesoul453
Friday, December 09, 2011 @ 11:24:25 AM
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BikerSaint
Friday, December 09, 2011 @ 1:32:31 PM
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ColTater
Friday, December 09, 2011 @ 5:46:56 PM
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Sidenote, just watched Bad Teacher (ho hum C+ at best) last night, and holy crap was I surprised to see Sony's own Kevin Butler in it. Minimal role, but still very Bulteresque. Also the chubby guy from ABC's Modern Family was in it too. Different seeing him in a straight role.
Last edited by ColTater on 12/9/2011 5:47:22 PM

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Thursday, December 08, 2011 @ 9:38:43 PM