Warner Bros. On Superhero Games: "Forget The Movies"
Well, it seems a game publisher finally figured it out: mediocre games based on movies just don't cut it anymore.
For a long while, superhero video games - specifically, games based on movies - were average at best. But then along came Rocksteady, Warner Bros., and Batman: Arkham Asylum and everything changed. The publisher has certainly learned its lesson.
During an interview with Canadian Business, Warner Bros. Interactive Entertainment boss Martin Carrier said simply- "Forget the movies." He says they're not satisfied with sub-par superhero games any longer, and developers have to have time to focus on the quality of a product. WB's Reid Schneider added that gamers have no tolerance for low-quality titles, either:
"If you just look at the market, the number of those and the money they’re bringing in is dwindling.,. There’s a real stratification of games where only the really high-quality games with mass market appeal are making money. That whole middle layer, where there were movie games or cash-ins--that market is gone."
You know, sometimes it's a little surprising how long it takes for big companies to figure stuff out...any gamer could've told you the facts years ago. But hey, at least game producers see the light now! Yeah, just forget the movies. Good call.
12/9/2011 9:02:58 PM Ben Dutka