Activision: Charging Money For Stuff Doesn't Make Us Greedy
When you create a Call of Duty update on a PlayStation-oriented website, you have to assume there's going to be some rampant hate flying around. It's inevitable.
So after Activision Social Media Manager Dan Amrich posted about the MW3 Content Collection 1 on the PlayStation Blog, he had to deal with quite a few harsh outpourings from those who just don't like the blockbuster franchise.
Interestingly enough, Amrich was keen on replying to the hate. To the simple "Call of Duty sucks," he replied, "Play whatever makes you happy." For someone who said the collection is "a little pricey for a few maps," Amrich responded with- "Six maps for $15 equals $2.50 a map. Ultimately that’s up to you as to whether it’s worth it, of course, but I’ve seen other games charge $3 or more per map." To the more direct, "...a crappy add-on for a crappy $60 add-on...CALL OF DUTY BLOWS!!!!!", he bravely said-"
"So…play something you like more. You could be championing a game you like more instead of slagging this one and the people who have fun with it. Why waste your time complaining about a game you don’t enjoy, you know?"
Awfully diplomatic, yes? But the comment that got the biggest rise out of Amrich was the one that advised him to "do like FOURZEROTWO" (reference to Infinity Ward boss Robert Bowling's recent departure) "and look for a new company to work for. 'GREEDVISION' is really getting bad." Here's Amrich's rebuttal:
"This is an interesting take, because every single game publisher in the entire industry is a business and looking to make a profit. What’s more, CoD is very popular and a lot of fans look forward to new maps and DLC releases. So…well, I just don’t buy into the “greed” thing when it’s really just giving people what they want, and charging money for products and services — which is what every business does, from car companies to grocery stores to restaurants and movie theaters.
Charging money for something does not make anybody greedy. But you always have the absolute power to choose how you spend your money, no matter what. So support whatever things you feel are worth the money and are likely to make you the happiest. That’s all — and that’s normal!"
While we're not about to say their DLC is among the best deals out there, we do have to admit, sometimes gamers are in need of a bite from a reality sandwich. Yes, you do have to charge money in business. Yes, consumers have to spend money. With all the recent hysteria, it really seems as if nobody wants to pay anything. Of course, as far as the CoD hate goes...well, we're not about to build on that. It has a life of its own.
By the way, Amrich responded to people saying that if one military game is great, the other has to suck:
"I never really understood the attitude that if you like Military Game A, then Military Game B must suck and then be wiped off the face of the earth. A and B might both be of interest, you know?
Like, thank goodness nobody says 'no more sci-fi movies, they already made one.' Different approaches work for different people."
4/20/2012 10:13:23 AM Ben Dutka