THQ's New Boss: We Need To Make The "Best Possible Product"
THQ is struggling a bit right now, so new president Jason Rubin has his work cut out for him.
Part of that work involves answering tough questions, such as those that involve film director Guillermo del Toro's planned inSane trilogy and other projects that are, as Rubin puts it, in a "nebulous state" at this point in time.
During an E3 interview with Joystiq, Rubin said he'd be going around and checking out the titles in the hopper. As for inSane, that's "still in the slate," even though he admits THQ will be a "different company" within the next couple of years. Said Rubin:
"I'm taking every project as clay, a clay statue that's been built. It's not nearly been completed. It can be augmented, it can be shrunk, it can be changed. Everything is up for change to make the best possible product that could be."
It's clear that some projects will continue forward, while others probably won't. Rubin has to decide which of the projects are promising enough to pursue, and that includes Turtle Rock's unannounced FPS and THQ Montreal's new IP. For now, the 1,750 THQ employees are safe, as Rubin finished by saying they won't continue to cut teams. However, the caveat is-
"But as far as product goes, I think we'll have to find out exactly where that's going."
Could be a tough road. But good luck, at any rate.
6/11/2012 9:40:00 AM Ben Dutka