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Remember Me Dev: Installed User Bases Perfect For New IPs

One can always find differing opinions among those in the video game industry.

EA Label boss Frank Gibeau has gone on the record saying that releasing new IPs toward the end of a console generation is risky. But at the same time, developer Dontnod believes that in fact, the timing is perfect for fresh titles.

The Remember Me developer understands Gibeau's point of view and agrees that preparing for the new generation is important. But as Dontnod creative director Jean-Maxime Morris told VG247, we shouldn't ignore one very obvious fact...

"Those guys think that people are basically saving up money for next-gen hardware, and that by having your game, your new IP launch at the beginning of that new cycle, that it’s going to be easier to integrate into that cycle.

That’s true, but the install base of the PS3 and the Xbox 360 has never been so big, and if you have something that’s new enough, that’s fresh enough, and interesting enough, you’ve never been able to sell it to as many people as now. So it’s definitely the right time for us to be bringing Remember Me to the market."

For the record, if you've never heard of Dontnod, that's because it was recently formed with French Government start-up funding. Upon opening, the new studio managed to recruit lots of top-notch talent from around the world (including from EA and Ubisoft) and as a result, Remember Me looks pretty damn sweet. And logically speaking, with so many people owning the PS3 and Xbox 360 now, maybe new IPs do stand a better chance of success. It's still a challenge, though...

Related Game(s): Remember Me

Tags: remember me, dontnod, ea, electronic arts, next generation, new ips

10/5/2012 11:24:09 AM Ben Dutka

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Comments (9 posts)

Underdog15
Friday, October 05, 2012 @ 11:43:15 AM
Reply

If that girl has to fight at all, she might want to trim her finger nails. That's a few nasty hangnails waiting to happen.

Screenshots I've seen look pretty so far. I always root for new IP's.

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WorldEndsWithMe
Friday, October 05, 2012 @ 12:00:46 PM

She's so adept at fighting she never even cracks a nail.

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homura
Friday, October 05, 2012 @ 11:47:08 AM
Reply

I agree, especially if your game looks promising like Remember Me and if it delivers you will have fans waiting for the sequel for Next Gen.

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tes37
Friday, October 05, 2012 @ 11:53:02 AM
Reply

Well I'm giving the nod to Dontnod anyways. I agree that the large user base of both systems should enable new IPs to be successful, granted the game is good. From what I've seen of the game they shouldn't have much to worry about.

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WorldEndsWithMe
Friday, October 05, 2012 @ 12:03:40 PM
Reply

I know I want it. The man has a good point about the install base and I would add another point to his argument: At the end of the generation there is sequel fatigue (RE6 for example) and gamers are looking for something new.

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Rogueagent01
Friday, October 05, 2012 @ 1:03:17 PM

I agree...especially with this current generation feeling like it has been nothing but sequels.

So long as a game isn't using a cookie cutter approach with a new IP the later portion of a generation is the best time to put these games out. I believe EA doesn't know what they are talking about, as there were several new IPs at the beginning of this gen and pretty much none of them have gone on to great success.

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SmokeyPSD
Friday, October 05, 2012 @ 5:47:14 PM
Reply

Ofcourse it is, if it isn't a good time then no time in a console's cycle is a good time... As developers play it safe in the beginning, releasing sequels, getting to grips with new tech and not much room for ideas to flourish.

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Lawless SXE
Friday, October 05, 2012 @ 7:00:46 PM
Reply

That's what I've been thinking for a good long while. Releasing now, you're got close to a hundred and fifty million consoles in the marketplace (ignoring those that have died and been repurchased), so the potential is there for massive sales if you can just capture the public imagination. Releasing at the beginning leverages the excitement, but doing so now creates it. New IPs matter at generation's end.

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ransomink
Tuesday, October 09, 2012 @ 2:14:29 AM
Reply

Releasing when the console base is near its limit/falloff gives them a huge opportunity to make a profit, and, reach as many fans as possible. If they can entice the fan base, it'll be a stepping stone to a sequel for the next-generation of consoles

Another great point is sequel fatigue: every console generation spawns hit games that become 'that' consoles staple franchise; but, after the 3rd or 4th iteration the repetitive nature is nerve-racking. New IP's help fill the void and bring a change-of-pace with new experiences, characters, stories, and a mix of old/new gameplay

I, for one, am excited about Remember Me...
Last edited by ransomink on 10/9/2012 2:23:25 AM

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