Nielsen Survey: PS3 Owners Are Starting To Stream Like Mad
What did you do with your PlayStation 3 in 2012?
According to a recent Nielsen survey, PS3 owners spent a whopping 23% of their overall console time streaming video-on-demand services such as Netflix and Hulu Plus. That's up 10% from 2011.
The participants in the survey were aged 13 and up and it's clear that the PS3 has become a fixture of living room entertainment. It's also notable that 32% of the time spent with the Wii involved streaming services. The Xbox 360 is used most often for online gaming (which is no surprise), as the 360 is least utilized for offline gaming; the Wii leading with the PS3 second. It's always interesting to see such results, especially when you remember that several decades ago, video game consoles did only one thing- play video games.
And it's not a bad thing that they've expanded. They can be entertainment hubs in a great many homes because you don't have to be a gamer to own a game console. It just does so many other things and that will be an even more accurate statement when the next generation rolls around...
3/14/2013 11:00:57 PM Ben Dutka