Take-Two: GTA Movie Would Be Lucrative, But It's Risky
It's actually quite surprising that we haven't seen a movie adaptation of the immensely popular Grand Theft Auto video game franchise.
In the past, publisher Take-Two Interactive has expressed its reservations at greenlighting a GTA movie and it appears they haven't changed their stance. Speaking during this week's BMO Capital Conference (as cited by GameSpot), Take-Two president Karl Slatoff said that while the licensing rights for a film would be lucrative, he's not sure it's worth the risk.
"If you’re going to invest in a movie--you can make a lot of money on movies--but as a licensor, you’ve got to look at what the success rate is, what the movie has to do for you to generate substantial economics that are worth taking the risk.
Slatoff added that film and TV representatives have demonstrated interest in the GTA series, along with other Rockstar IPs, but Take-Two is wary of what a badly reviewed movie could do to an otherwise successful game franchise. They don't, however, dismiss offers.
"So if it’s a bad movie, does that hurt your franchise or not? So there is always a balance that has to be struck there. But obviously, we consider those inbound requests. We take those inbound requests. So it’s something we consider at this point, but again it's not core to what we do."
Yeah, we say it's unnecessary. The movie is almost guaranteed to suck and even if it doesn't, GTA doesn't really need the help. Besides, we don't need to give the media more excuses to blame GTA for all the evils of the world.
12/12/2013 9:25:00 PM Ben Dutka