Pre-E3 2007: Activision & Gibson Partner for Guitar Hero
With Guitar Hero becoming as massively popular as it is today, it was only a
matter of time before partnerships with real guitar brands were to be made. And
Guitar Hero III: Legends of Rock will have a partnership, one with the
grand-daddy of all Guitar makes: Gibson. GHIII will feature 20 of Gibson's
guitars, in over 80 different finishes. The guitars will include the Epiphone
and Kramer range, as well. Additionally, Gibson will also be lending Red Octane
the use of a number of bass guitars, too.
Expect to shred on the following:
LP Double Cutaway
"Our relationship with Activision began with the launch of Guitar Hero over two years ago. Since then the game has had phenomenal success and many other makers have tried to compete with its popularity," said Henry Juszkiewicz, Chairman and CEO of Gibson Guitar. "We have combined the power of Gibson with the power of Activision to produce one of the greatest games ever for consumers. We are sure game enthusiasts around the world will quickly make Guitar Hero III: Legends of Rock a huge success."
"We're thrilled at our exclusive partnership with Gibson, and their presence as one of the most iconic and influential companies in the music industry wholly adds to the Guitar Hero rock star experience," said Dusty Welch, head of publishing at RedOctane. "Also, being able to offer official Gibson shaped wireless guitar controllers for the first time on each platform, and to unlock a variety of the different models to play in-game, will provide our fans the incredible opportunity to truly shred like rock gods."
7/9/2007 Arnold Katayev