Sony to Sell...Cell?
The sale of the facilities could near $900B, and it would basically hand over control of Cell and its production over to Toshiba, but a special venture will exist between the two giants, preventing the PlayStation 3 from suffering as a result of this. It's interesting to note that Toshiba is also, coincidentally, Sony's rival in the HD market right now (HD-DVD vs. Blu-Ray).
Now, this all comes back to the pricing of the PlayStation 3, ultimately. With the $399 price-tag fast approaching, and with Sony unleashing a horde of shares from a separate IPO estimated at a couple of billion dollars, it's looking more and more likely that Sony will be in easier financial health. And hopefully that means cheaper prices for their products.
9/17/2007 Arnold Katayev