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Sony Adjusts PlayStation 3 Fiscal Sales Goal

Much has been made about Sony's prediction to sell 11 million PlayStation 3 consoles by the end of their fiscal year in March. Some analysts have said they'd never hit the mark, despite a strong close to 2007 and excellent holiday numbers in North America, Europe and Japan.

Well, it seems those analysts were right. According to Reuters UK, Sony has revealed they are cutting their PS3 fiscal year sales target from 11 million to 9.5 million, which is probably more realistic. Sony managed to sell 4.9 million PS3s worldwide during the holiday season, and while Nintendo set the pace again with about 7 million sold, the gap is much smaller than it once was. The Xbox 360 remains steady, but many are predicting a big year for the PS3, which should eat into the 360's lead. All of that is just "wait and see," though; for now, the PS3 sales goal has been changed.

Sony changed their fiscal sales prediction for the PSP as well, but in the other direction. Previously, they expected to hit 10 million handheld units sold, but they've raised that to 13 million. The hardware redesign certainly helped, and the price drop on the PS3 hardware also helped to spur sales. Not enough to hit the 11 million mark, but if Sony really does introduce a new PS3 model at February's GDC...well, maybe they'll easily top the new 9.5 million goal.

1/31/2008 Ben Dutka

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Legacy Comment System (5 posts)

Warukyure [Power User]
Thursday, January 31, 2008 @ 11:16:24 AM

Sad to see that they changed their minds, I believe it was just earlier this month that Sony was very optimistic about meeting their targets for the PS3.

I'm glad to see their restored faith in the PSP as well, I know I love mine (even though its PSP-1000).

Does Sony still set targets for the PS2? or is any sales for that still good for them?

P.S. Nice new comment and User system.

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Ben Dutka PSXE [Administrator]
Thursday, January 31, 2008 @ 12:35:12 PM

I don't believe Sony bothers to set targets for the PS2 anymore. It has already topped every other video game system in that it has passed 120 million, there's just no need to keep counting. Heh. :)

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Thursday, January 31, 2008 @ 11:46:24 AM

It will only get better for Sony this year!!

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Thursday, January 31, 2008 @ 5:14:44 PM

What are the sales numbers for PS3 to date? Not that I trust VGchartz but they have the PS3 world-wide numbers at 9.6 million?

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Thursday, January 31, 2008 @ 5:53:12 PM

On another forum the poster said the PS3 world-wide sales is at 11 miilion to date. I've just realized that their forcast of 9.5 million is for march '07 to march '08 and not for their total sales, silly me. Well I think 9.5 million a year is exceptionally well and that number is only going to be bigger for Sony's next fiscal year.

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