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No PS3 Price Cut "In The Near Term"

Last year, all anyone could talk about was a potential price cut for the PlayStation 3. This made sense, though, as the pricey console started out at a whopping $600 and has since made its way down to a far more respectable - and competitive - $400. Now, some may be looking for yet another price drop, but thanks to excellent 2007 fiscal year results for Sony, this probably won't happen any time soon.

According to Lazard Capital analyst Colin Sebastian, those results have indicated that Sony "now appears less focused on console market share and less likely to introduce a PS3 price cut during 2008." (source- Next-Gen.biz) Instead, the company will probably move on and turn their focus to "online services and segment profitability." Basically, he's saying that Sony isn't so keen on chasing its competitors for market share; they'd much rather turn a profit with the PlayStation brand in 2008. If they do that, they probably figure the rest will fall into place, and the market share will come almost by default. This also means that Sebastian doesn't expect a PS3 price cut "in the near term."

During their financial report this week, Sony revealed that they hope to sell 10 million PS3s during this upcoming fiscal year, which would represent an 8% year-over-year increase. They knocked down the losses by a huge amount (232.2 billion yen to 124.5 billion yen), and Sony expects its games segment to finally report an operating profit for the year ending March 2009. Like they always said, "this is a marathon; not a sprint."

5/15/2008 Ben Dutka

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Comments (13 posts)

Warukyure [Power User]
Thursday, May 15, 2008 @ 11:33:01 AM
Reply

Actually, I work in the retail side. And I tend to see people who gripe about the lack of the 80GB version of the PS3 more than the price. People don't seem to have a problem with the price in my experience. Heck they are ever willing to pay more for the 80GB regardless of the backwards compatibility or not. So I think the price points set now are fairly reasonable for what you're getting. And if not, just think how much a standalone blu-ray player is...

(NOW WHERE ARE MY INDIANA JONES BLU-RAYS?!)

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Ben Dutka PSXE [Administrator]
Thursday, May 15, 2008 @ 12:50:02 PM

Sony said something similar late last year. They found consumers really weren't adverse to the 80GB model at all; in fact, they preferred it. So it clearly wasn't a money issue, and I'm sure Sony is taking that into considering for future pricing schemes.

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Dustinwp
Thursday, May 15, 2008 @ 12:32:46 PM
Reply

The people who complained about price in the first place are the same people who will always find something to bitch about.

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erislocker
Thursday, May 15, 2008 @ 1:13:16 PM
Reply

so, should i feel good about the fact that i have a 60GB PS3 (not launch)?
as far as i understand, it has backwards compatibility HARDware, as opposed to software...
am i right? or no?
anybody knows?

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recks1jtp
Thursday, May 15, 2008 @ 1:26:42 PM

Oh for sure! I have a 60GB version too, and haven't regretted it in the slightest. I also recently put a 320GB in to replace the 60, so if anything, you can easily upgrade the disk space in any model if you want. And never being a PS2 owner, I am able to go back and play the games I never had a chance to (R and C series rocks!)

Last edited by recks1jtp on 5/15/2008 1:27:22 PM

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erislocker
Thursday, May 15, 2008 @ 1:33:25 PM

cool...
i was never any console owner (other than oldschool gameboy)...
but now i can borrow ps2 games and play-em...
still gotta figure out how to exchange the HD, but hey, i reckon i got time...
thanks for the "feel good"
:-D

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recks1jtp
Thursday, May 15, 2008 @ 1:43:11 PM

Replacing the HD is a piece of cake (they even have instructions in the user manual), just gotta find the best one for the right price, and it helps to have an external source to do a backup first. I went with a Western Digital model WD3200BEVT, Best Buy had them on sale, and Amazon is even cheaper. It runs so quiet, and they say the 5400 Rpm is better over the 7200 because it doesn't get as hot. But yeah, you have plenty of time, I'm a bit of a pack rat when it comes to saving downloads and demos on it, so I jumped on the install.

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Ben Dutka PSXE [Administrator]
Thursday, May 15, 2008 @ 2:52:10 PM
Reply

Oh, I'm VERY glad I have the original 60GB model. Backwards compatibility is huge for me (I have 55 PS2 games and 40 PS1 games, many of which I still play), and I'm going to be very disappointed when this one dies and I have to get another one...because it won't have B/C. At that point, I'll have to get a PS2 just so I can play my whole library again. :(

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Tatsujin
Thursday, May 15, 2008 @ 4:14:25 PM

Haha, I have the orignial 60G PS3 too, I love the BC, but don't worry Ben... If you take good care of that PS3 you won't have to buy another one for a LONG,LONG time. Like 15 years im guessing (My Ps2 lasted 12 Years)

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Ben Dutka PSXE [Administrator]
Thursday, May 15, 2008 @ 7:36:03 PM
Reply

Here's hoping... I certainly do have faith in Sony hardware.

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chinchillables
Thursday, May 15, 2008 @ 10:18:05 PM
Reply

I'd never buy something that expensive... But I DID get 4 of them free over time (sold 2) from <A HREF=http://GetItFree.ProtoProtoss.net>Get-It-Free</A>

Last edited by chinchillables on 5/15/2008 10:18:27 PM

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chinchillables
Thursday, May 15, 2008 @ 10:31:54 PM
Reply

I'd never buy something that expensive... But I DID get 4 of them free over time (sold 2) from <A HREF=http://GetItFree.ProtoProtoss.net>GetItFree.ProtoProtoss.net</A>

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Tatsujin
Friday, May 16, 2008 @ 6:06:57 PM
Reply

Thats good for you Chin :)

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