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Peter Moore: "EA Big Will Go Away"

There's a wee bit of irony in this news, which we're sure our readers will appreciate.

According to OXM UK, Peter Moore - former Xbox boss and now head of the EA Sports division - has revealed that their EA Big label will eventually "go away." It has been around since the original SSX on the PS2, but evidently, the label simply doesn't gel with EA's "long-term plans," and at some point soon, they'll abandon EA Big. This move may come as a surprise, considering the titles under this label - NBA Street, FIFA Street, etc. - have sold relatively well, but it's just not fitting into EA's business model. As Moore said-

"EA Big will go away. It will eventually disappear and it's actually had a longer shelf life in Europe than it has over here. Big as a label is a little restricted. It's action sports, it's extreme sports - you think of SSX and the Street games. We needed a broader platform to go forward."

Well, the irony here is pretty obvious. While their primary sports games that fall under the general EA Sports labels have been lagging lately, the EA Big titles have been quite good. We're not saying that NBA Street sold as many as NBA Live, of course, but some of those Street titles were certainly better in quality than the Live titles. So it seems like EA is getting rid of their "fun" label and focusing more on the simulated efforts...and we can't decide if that's good or bad for gamers.

6/14/2008 Ben Dutka

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Comments (8 posts)

Bugzbunny109
Saturday, June 14, 2008 @ 11:16:12 AM
Reply

I never really played any of those games, so it doesn't affect me. I am not a sports guy, the only sport I like is soccer, and the only soccer game i have is pro evolution 08 which wasn't created or published by EA. So I am cool about this situation, but I feel sorry for those who enjoyed playing EA Big games.

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Roosveltboy
Saturday, June 14, 2008 @ 12:46:29 PM
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NOOOOOOOOO!!!!!!!!! why? i hate EA the one good thing they had they throw it away i Got to go pick up a NBA streets homecourt before they disapear

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Ben Dutka PSXE [Administrator]
Saturday, June 14, 2008 @ 1:09:18 PM

Well, the good news is if you want to stock up on EA Big titles, they'll come down in price quickly after the brand is disbanded. And they were popular enough so there's a good supply of used copies in most stores nationwide. :)

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LCF
Saturday, June 14, 2008 @ 1:23:37 PM
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Title should of been" EA will go away" I would be alot happier lol.All the little companies would be free from their bonds! I feel like Moses..."Let my people go!" haha.

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Ben Dutka PSXE [Administrator]
Saturday, June 14, 2008 @ 2:13:39 PM
Reply

EA will NEVER "go away." They will outlast the earth, at this point.

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Tatsujin
Monday, June 16, 2008 @ 12:47:50 AM

Not true... Me and my precedessors are planning an evil plot to take down EA... We call it.... Anti-EA! We will first strike with massive blows to the game developers by saying, "You suck" and "My grandma can make better games" or "My super nintendo has better games than this shit"... That's all I have planned for now...

P.S. Don't worry, the good developers and divisions that made games as good as Burnout or Madden NFL will be safe under our Wing!

(I love the way I try to make it look like im an assassin... HEHEHEHE)

Last edited by Tatsujin on 6/16/2008 12:49:59 AM

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ray taylor
Saturday, June 14, 2008 @ 3:21:38 PM
Reply

To bad. I always liked the SSX games. Hopefully the lose of EA Big means they won't get rid of the games EA Big made and just move them to the EA brand.

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OtisFeelgood
Sunday, June 15, 2008 @ 12:08:36 AM
Reply

I enjoyed the NBA Street games

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