PS3 News: Dual Shock 3 Launches In UK Today, Supply Close To Demand - PS3 News

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Dual Shock 3 Launches In UK Today, Supply Close To Demand

Okay, Euro gamers, you now have access to the long-awaited Dual Shock 3 controller. It launched in most parts of Europe on July 2 of this past week and it released in the UK today, July 4. However, while Sony says you can expect "regular shipments" of the new gamepad, it may be tough to satisfy the demand "on day one."

According to what Mark Howsen, PlayStation's UK sales director, told MCV, the demand will be high, and the stock will be borderline:

"It's going to be a close call as to whether we can guarantee enough stock for everybody day one, however, we'll be making regular shipments thereafter, in order to satisfy demand."

Now, it was initially believed that Sony would bring in the DS3 as an eventual replacement for the Sixaxis; the latter would simply be phased out over time. However, Sony is now saying they don't plan to halt Sixaxis shipments any time soon as they look for "continued sales" of the original PS3 controller. As Howsen said-

"We'll continue to offer the Sixaxis controller for the time being, giving consumers a cost effective buying choice, based on their gaming needs. Moving forwards, we'll monitor demand at retail."

So if you live in the UK and have been waiting to get your hands on the Dual Shock 3, we suggest acting quickly. We seriously doubt today is a national holiday for you guys as it is for us (that'd be weird), so head on down to the store to nab a rumblin' controller for the price of £39.99.

7/4/2008 Ben Dutka

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Comments (14 posts)

Deleted User []
Friday, July 04, 2008 @ 10:48:18 AM
Reply

Is $50 worth it just to add rumble?

Agree with this comment 2 up, 0 down Disagree with this comment

aaronisbla
Friday, July 04, 2008 @ 2:07:59 PM

if you need a second controller, then yes.

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danr
Sunday, July 06, 2008 @ 12:42:40 PM

£39.99 = $80
Approx
And no, its not worth it.

Agree with this comment 0 up, 0 down Disagree with this comment

Luan
Friday, July 04, 2008 @ 10:58:08 AM
Reply

I dont get why the DualShock3 is the same price as the Normal SixAxis controller...hmmm weird

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daylight_dies
Friday, July 04, 2008 @ 11:39:27 AM
Reply

£29.99 on amazon.co.uk! :-D

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shaydey77
Friday, July 04, 2008 @ 1:35:54 PM
Reply

Dualshock 3..ive got my vibrator back!!!hehehe!!!

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Cavan
Friday, July 04, 2008 @ 5:29:48 PM
Reply

just a rip off....i got my DS3 at christmas for 29.99 off ebay, this is just a rip off

Agree with this comment 1 up, 0 down Disagree with this comment

ZubraZap
Friday, July 04, 2008 @ 6:30:58 PM
Reply

yeah, 52 bucks for a controller is pretty steep. I just need another controller for soul calibur 4 regardless of rumble features.

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tanner1
Saturday, July 05, 2008 @ 3:34:57 AM
Reply

Oh no not 50 bucks...Thats 25 GBP.In the uk we have to cough up 40 GBP thats 80 bucks,i dont know why u americans whinge all the time about prices when everything you have is half the price we pay. Do u live in poverty or something?

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Deleted User
Saturday, July 05, 2008 @ 9:47:49 AM

We Americans don't compare ourselves to you and your 3rd world country. We expect better.

That's just a given.

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tanner1
Sunday, July 06, 2008 @ 6:02:58 AM
Reply

3rd world country yeah right m8 i expected th@ responce from an arrogent american

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tanner1
Sunday, July 06, 2008 @ 6:04:01 AM
Reply

3rd world country yeah right m8 i expected th@ responce from an arrogent american

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tanner1
Sunday, July 06, 2008 @ 6:05:49 AM
Reply

3rd world country yeah right m8, i expected th@ responce from an arrogent american

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danr
Sunday, July 06, 2008 @ 12:44:07 PM
Reply

3rd world? Britain? Learn your geography, jackass

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