PS3 News: LittleBigPlanet Producer: "Our Target Audience Is Everyone" - PS3 News

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LittleBigPlanet Producer: "Our Target Audience Is Everyone"

There's no doubt that LittleBigPlanet is one of the most anticipated games of the year, and because it's a PlayStation 3 exclusive, Sony and developer Media Molecule certainly expect the little platformer that could to be a significant system seller.

According to GamesIndustry.biz, despite the likes of blockbusters like Gears of War 2 and Guitar Hero: World Tour, LittleBigPlanet associate producer Eric Fong believes his unique and innovative title can hold its own. And perhaps more importantly, there is no specific target audience for this particular title...Media Molecule thinks it ought to appeal to just about anybody.

"Our target audience is everyone," said Fong, who spoke to GamesIndustry.biz at the Comic-Con event last month. "It's got enough complexity that people can play it and enjoy it for many hours; at the same time, if you're just a casual user you can run through and play the game and have fun with it. Everything you see in the developer levels, you can create as the player."

As for the potential for big sales, Fong simply said, "it's going to be a hardware seller. Not only do you have the platforming experience that a lot of other games will have, you have this creativity that really is exclusive to LittleBigPlanet." The only issue they may face is convincing gamers that the title is both original and accessible, and it offers something no other title can offer. Its cooperative-based gameplay is most certainly unique, but it could be difficult to convey the appeal to certain gamers. However, Media Molecule has the critics and those who have already sampled LittleBigPlanet on their side: just about everyone who has tried LBP has loved it.

This big PS3 title is confirmed for a Japanese release date of October 30, and will release some time that same month for North American and PAL territories.

Related Game(s): LittleBigPlanet

8/8/2008 Ben Dutka

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Comments (13 posts)

Odd Child
Friday, August 08, 2008 @ 1:48:40 PM
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Amazon and Gamestop have a release date October 21, 2008 for North America. Sure looks like a fun game to play.

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pavlovic
Friday, August 08, 2008 @ 1:51:56 PM
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I'm really looking for this one. Looks like a lot of fun

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Scarecrow
Friday, August 08, 2008 @ 2:12:55 PM
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This game's just as groundbreaking as Mario and GTAIII

Should be great

I still want to get me both extras(Kratos and Nariko)

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Minishmaru
Friday, August 08, 2008 @ 2:25:50 PM
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Some people are confused and are thinking that Kratos and Nariko sackboys are plushes you get from your retailers, when they are really just downloadables not actual collectible plushes. (Sucks a little i know! Cuz how many of us were about to preorder 2 for just both plushes?!?) The only 3 physical items are the sticker book,sack to hold your game in, and the miniguide...altho I dunno if the miniguide is a physical item or what.

Btw...yes I did say "sack to hold your game in" haha

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jonny_bolton
Friday, August 08, 2008 @ 2:38:26 PM

Oh really? They're only in the game, tht sucks. Oh well im so excited about this game...I cannie wait pet!!

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Jed
Friday, August 08, 2008 @ 2:31:29 PM
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I'm really excited about this game, and I know a lot of ps3 owners are too, but I dont think it will be a system seller. It seems like the only people that know about LBP are ones that already have a ps3.

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javon_27
Friday, August 08, 2008 @ 4:04:52 PM

I'm not so sure. I think LBP is definitely getting some coverage. Even the more biased game sites are admitting that they love this game. It's also won a few show awards. But I do agree that it might not be a system seller. But i'm sure some of the xboys will be jealous. :)

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Jed
Friday, August 08, 2008 @ 10:19:12 PM

hopefully

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karneli lll
Friday, August 08, 2008 @ 5:24:34 PM
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As usua,the guys at my local gamestop act like LBP doesnt exist,just like they did sometime back when i preordered mgs 4,but ask them about gears 2 n they cant shup up.

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Jed
Friday, August 08, 2008 @ 10:20:29 PM

I'm the ps3 guy at my gamestop, everyone else there just has 360.

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Killa_5150
Tuesday, August 12, 2008 @ 3:32:39 PM
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This game will deliver so much for the Audience (those that like to create). This game is a must buy for me!

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Blood_Haze
Tuesday, August 12, 2008 @ 6:01:34 PM
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i am really looking forwad to this game.

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SpinningBeat
Tuesday, August 12, 2008 @ 10:25:05 PM
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It will be interesting to see how sucessful this game will be. It's certainly easy enough for people to fall in love with.

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