Sony: PlayStation 3 Sales Exceeding Initial Expectations
There was a time when PlayStation 3 sales were either stagnant or declining, but throughout all of 2008, those sales have been on the permanent upswing. Sony's machine has outsold the Xbox 360 many months out of the year, and now, Sony has revealed that PS3 sales are even better than they anticipated.
According to Reuters, both the PS3 and PSP are ahead of sales projections. Analysts say the current lending crisis won't hurt the gaming industry, but even if it affects demand this holiday season, Sony still expects to hit their PS3/PSP sales predictions. As SCEA boss Jack Tretton noted, both the continued high demand for video games and the appeal of Blu-Ray have pushed PS3 sales 30% higher than Sony's fiscal plan initially indicated. Remember that 10 million yearly goal Sony had for the PS3? Tretton adds- "We are in good shape for that number worldwide. We are tracking at 100 percent up over last year ... about 30 percent ahead of where we should be. So sales could slow down and we will still hit our number." And don't think for a second Sony isn't counting on blockbuster titles like LittleBigPlanet and Resistance 2 to make their projections a reality.
This is certainly more fun that posting constant doom and gloom, which we had to do during the early days of the PS3. In late 2006 and through the first half of 2007, things weren't looking good, but ever since then...well, wow. Sony really knows how to do this, generation to generation, don't they?
10/1/2008 Ben Dutka