Activision Projects PS3 Sales Will Outstrip 360 This Year
While it's certainly true that Nintendo continues to lead the console war by a gigantic amount, many publishers believe the PlayStation 3 is capable of closing the gap over the next few years. Heck, the PS3 has already narrowed the gap significantly and is creeping up on the Xbox 360.
According to GameDaily, Activision has faith in Sony's machine. During a conference call after the publisher's third-quarter earnings report, Activision CEO Mike Griffith talked about his company's expectations for console growth, and he had some encouraging things to say about the PS3. He said he thinks the Xbox 360 will grow by another six or seven million units for this calendar year, but the PS3 will grow by another eight million units. Of course, Griffith says the Wii will continue to sprint along and sell another 15 million units this calendar year, but that comes as no surprise to anyone. He has high hopes for the handhelds as well, but again, it's nothing earth-shattering. But Activision is arguably the world's largest publisher, and to have them projecting good results for the PS3, that's undeniably good news for owners of Sony's next-gen machine. And they've got a ton of games in the hopper, so the more they're willing to see the PS3's success, the better the prospects are for the future.
We've heard similar things from publishers like EA, where they believe the PS3 has a lot more potential in terms of both technical achievement and sales. And with great exclusives like Metal Gear Solid 4: Guns of the Patriots, LittleBigPlanet, and Resistance 2 leading the way, the path continues to be blazed.
11/5/2008 Ben Dutka