Yakuza 3 Powers PS3 To #1 In Japan
You know, regardless of price, regardless of bad economies, regardless of any added bells and whistles...the #1 primary driver of hardware sales has always been and will continue to be: software.
When you've got a game out there that resonates with the public, they're gonna buy the system they need to play it. Yakuza 3 has been selling like hotcakes ever since its debut in Japan last week, and as a direct result, the PlayStation 3 has managed to outsell every video game console on the planet in that region. Is it any real coincidence that the same thing happened when Metal Gear Solid 4: Guns of the Patriots launched last year? Yakuza 3 has already sold 372,000 copies, and let's not forget that Japanese consumers also have the option of picking up that white, Yakuza-themed PS3 (the dragon tattooed on Kazuma's back is emblazoned on the system), so that helps, too. Here are the weekly hardware numbers for Japan (source- Kotaku:
- PlayStation 3 - 36,513
- Nintendo DSi - 35,827
- PSP - 35,588
- Wii - 17,876
- Xbox 360 - 11,795
- Nintendo DS Lite - 11,774
- PlayStation 2 - 5,099
Even the Godlike DSi couldn't beat the PS3 this past week. And perhaps no one has noticed, but the PSP continues to be a worthy competitor in the handheld market; something few predicted when the DS was outselling the PSP by a 4:1 ratio in Japan a little over a year ago. The simple bottom line is that when a piece of software releases that everyone seems to want, the corresponding piece of hardware moves quickly off shelves. It's a rule.
3/6/2009 Ben Dutka