PS3 News: Vector, NCOF Team Up To Combat Childhood Obesity - PS3 News

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Vector, NCOF Team Up To Combat Childhood Obesity

Although this doesn't specifically involve PlayStation platforms, it does involve a general gaming issue and one that certainly needs to be addressed. On a personal level, as I have always tried to remain a healthy gamer, it's these types of initiatives that will see a future of other equally healthy gaming fans.

Today, Vector Entertainment "announced an association with the National Childhood Obesity Foundation (N.C.O.F.) to encourage children to make wise choices by playing and eating smartly." Vector has a casual multiplayer game, called Vector City Racers, designed specifically for the 6-12 demographic and the NCOF will provide content for contests and prizes. Furthermore, for every monthly membership the Vector Racers Community nets, Vector Entertainment will donate 25 cents to the NCOF. If you hadn't noticed, childhood obesity is indeed a serious problem today, and although we don't like the fact that gaming is a convenient scapegoat, one has to admit it's a mostly sedentary activity. Said Executive Vice President of Vector Entertainment, Nique Fajors:

"As parents, we understand the importance of teaching children about limitations – on the playground, with their food choices, and when it comes to screen time. We are providing an interactive environment that is easy to get into and play, where kids can be creative and race against other kids in a safe environment. By incorporating lessons about healthy living, nutrition and making smart choices into our community, we are providing an incredible value to everyone that visits our site. N.C.O.F.® reminds us that kids learn by example – and as parents we have a responsibility to give our children the opportunity to make healthy food and lifestyle choices."

The NCOF is also developing a special educational program called T.H.I.N.K.SM - Teaching Health in Nutrition & KinesiologySM - that will educate parents, teachers and children in the area of nutrition and health. It's all about eating smart and playing smart; or in fact, the "Eat Smart, Play Smart" philosophy. As for the game in question, Vector City Racers "is an integrated game experience that combines the depth of a MMO and the competition of circuit track racing in a casual environment." The title is currently in a closed beta test and for more information, feel free to visit the game's official page.

5/8/2009 Ben Dutka

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Comments (27 posts)

huskerfan_101
Friday, May 08, 2009 @ 12:58:18 PM
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At least they arent preaching how all kids need to quit playing games all togther it's like if parents tried to stop kids from playing it would just make them play more and the world is a crewl place when ur big let them have a little escape sometimes

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Scarecrow
Friday, May 08, 2009 @ 1:10:32 PM
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Blaming games again

Compare Asian diet to American diet


THAT'S THE ONLY THING THE NEED TO DO. Or at least the first thing they need to do.

Sugar levels in foods between a country like Japan VS the US are insane.

*Trans fats crippled every American for decades
*Oils used in fast foods restaurants
*Schools without fields or sports
*No home cooking(when was the last time you or someone cooked something for you at home?)

So no, it's not videogames

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SarahPalinMILF
Friday, May 08, 2009 @ 8:01:12 PM

i have many Asian friends who have said the difference in traditional food and American Chinese food is that we have to fatten everything up and add tons of MSG...real Chinese food happens to be rather healthy and full of antioxidants...

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DarthNemesis
Friday, May 08, 2009 @ 1:50:51 PM
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Gaming and obesity do not go hand and hand.It's the junk food and fast food in this country that has these kids over weight.i have gamed since I was 5 and I am skinny like most gamers I know.

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LegendaryWolfeh
Friday, May 08, 2009 @ 2:18:24 PM
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Lol this makes me think of the show on saw on tv the other. It's about this family who was outlandishly fat and the dad eats food to win in food contests and stuff. I mean he was huge, and the wife was big to. Said their entertainment there was eating. And because of this, yes their son was....obese..as well. Parenting I believe is one of the key factors when it comes to obesity.

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www
Friday, May 08, 2009 @ 2:21:47 PM

So how come those food-eating-contest champions are not fat most of the time.You see slim old ladies and japanese guys emerging winners and they never get fat.

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LegendaryWolfeh
Friday, May 08, 2009 @ 4:46:01 PM

I honestly don't know, maybe other then the contests they eat healthy? Because these people on the show eat like buckets of fried chicken every day it seemed like. Maybe metabolism.

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CH1N00K
Friday, May 08, 2009 @ 2:22:03 PM
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At least parents are starting to realize that they need to do something. For too long, people have been too willing to blame something else when it was their fault that the kids weren't doing anything. When both parents work, it's too easy to let the TV or Computer babysit and raise the children.

I remember when my mom use to shut the TV off and tell me to get outside and play. Parents just don't bother anymore because they're scared of the world beyond the front door.

At least the NCOF seems to be taking a step in the right direction but a lot is going to have to change before this problem is solved.

The problem is that there are too many excuses out there as to why people feel they are over weight. (It's a gland problem, It's hereditary, I'm just big boned, etc..) For a few people this may be the case but for a lot of people, it's just the fact that you're lazy.

And I'm not free of guilt from this either. I've noticed since I've started working a desk job that my lifestyle has depleted. My Six pack abs are slowly being replaced by flabby side handles..and it bugs me. Luckily I've got a Siberian Husky that likes to run, so I'm exercising, but there have been to many days where I've been to willing to tell myself I'm gaining weight just because "I'm getting older" not because I've gotten lazier..But admitting the problem is part of the solution right? Now I just need to dig out the mountain bike again and get out there..

But not tonight, I'm kind of tired, maybe I'll just play Killzone instead..

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BTNwarrior
Friday, May 08, 2009 @ 3:13:13 PM
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It's funny, I get my exercise by using an exercise bike while I play videogames.

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photo K
Friday, May 08, 2009 @ 3:46:53 PM
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I honestly, have had to cut back on my own playing time as it involves me eating dinner after work and then playing games for a couple of hours. I've recently got back outside to do some biking as an alternative. It totally sucks as I'd rather be playing my ps3 most of the times but I can't argue that its a sedentary activity. Kids need to be healthy (eating & exercise). I wouldn't blame it on video games ONLY.

and btw I'm not a kid, I'm near 30 and live without my parents so its not just the kids that are affected.

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Deadman
Friday, May 08, 2009 @ 5:02:16 PM

"its not just the kids that are affected."
I agree Im 29 this month and last year I had an on the job injury and for months I could not work out (lifting) this threw me off my routine, so I turned to gaming more so than ever within a few months I found that I had gained 30lbs it took me a while to adapt but I finally brought my Exer.bike up form the basement and started playing games while I exer. still havent lost it all yet but Im still working and playing.

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Gone
Friday, May 08, 2009 @ 4:15:32 PM
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PS3 is on a diet right now, but in about 2 years it will be a lot slimmer.

Last edited by Gone on 5/8/2009 4:16:41 PM

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Vivi_Gamer
Friday, May 08, 2009 @ 4:43:50 PM
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My PS3 is DEAD!..... Well the blu-ray drive, so ive hardly been playing it at all, gave MGS2 and Farenheit a round the other day. I want to get it fixed for Heavy Rain, as for gaming diets (lol) meh i dont have the best diet in the world but its not down to gaming,

Family Cinemas are alot worse, look at all the shit they have for they're movies, i dont think they have 1 healthy item, i ususally bring my own food/drink.

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SarahPalinMILF
Friday, May 08, 2009 @ 8:02:01 PM

is it necessary to eat during a movie at all?

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Deadman
Friday, May 08, 2009 @ 4:48:57 PM
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When I play games about 2hrs a day give or take I usually get on my exercise bike for 30min and play while I exercise its not hard.

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photo K
Friday, May 08, 2009 @ 4:59:28 PM

that's interesting Deadman.. I would think that would be distracting unless you were biking at a slow pace.

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Deadman
Friday, May 08, 2009 @ 5:05:23 PM

Its a recumbant style bike and programable I usually keep it at the 1st or 2nd setting nothing hard. its not that distracting the kids running around are worse.

Last edited by Deadman on 5/8/2009 5:06:33 PM

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Banky A
Friday, May 08, 2009 @ 6:45:05 PM
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ZZZZOMG why can't we all just lift weights =D
Sony should supply Weight Training accessories, because:

- It's fun (bench pressing and curls)

- You can do it alone (I don't like team sports. I get angry at people and myself)

- You can intimidate bullies with your muscles

- Did I mention you can do it alone? Single player exercise ;)

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SarahPalinMILF
Friday, May 08, 2009 @ 8:04:13 PM

i hooked my ps3 up to my bowflex...its workin out great for me lol

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LegendaryWolfeh
Friday, May 08, 2009 @ 8:09:31 PM

I think the Wii already has that, and if not, that's what they'll be showing at E3

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Alienange
Friday, May 08, 2009 @ 8:56:54 PM

WiiPecs

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Banky A
Saturday, May 09, 2009 @ 1:40:20 AM

I'm certain the Wii doesn't have anything similiar to weights =D

It'll be too manly for their audience range.

Man I loath getting Thumbs downed, it makes me feel like I really failed at something :(

Last edited by Banky A on 5/9/2009 1:41:48 AM

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Robochic
Friday, May 08, 2009 @ 9:40:02 PM
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I've been on mat leave so i want to get rid of the baby fat :) i just keep with what they had me on when i was pregnant since i ended up getting gestational diabetes it's just hard sometimes though, thank goodness ea sports active is coming out for the Wii next week can't wait :)

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Alienange
Friday, May 08, 2009 @ 10:00:06 PM
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Am I the only one who's hungry now?

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BikerSaint
Friday, May 08, 2009 @ 11:13:31 PM
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Damn, I need a tray for my exercise bike....
it's getting harder & harder to balance these two plates of quarter pounders.

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Jiggy
Saturday, May 09, 2009 @ 1:21:30 AM
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I tried to ignore this useless news, but then I saw Frylock, MasterShake, and Meatwad in your picture...

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Ultimate_Balla
Sunday, May 10, 2009 @ 7:39:24 AM
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Didn't Read This, Looks Like To Much Of A Hassle... But L. M. A. O @ The Picture..

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