Ubisoft Weighs In On Motion Sensing, PS3 Price Cut
It seems like everyone has an opinion on the two hottest subjects in the industry today: the need for a PlayStation 3 price cut, and the future of motion sensing technology.
Now, it's Ubisoft's Laruent Detoc who offers his comments in a recent IndustryGamers interview. The first topic they tackled was motion sensing, and Detoc says it's about changing "gamers" into "players:"
"We like it. I'd like to see us become an industry not just for “gamers” but for players in general who might not feel comfortable [with standard controllers]. The change of the input device allows anyone to get into it – my father or mother could play. We like that because we think that's how we're going to grow the business. When my 73-year-old mother starts playing games, we're growing the business! So we like it because it's good for the industry, because we've been working on it, and because it's a good opportunity. We've been doing R&D around it for a while and we think there will be many good applications. And we have our own motion-sensing device with the Your Shape camera; so the first motion-sensing device that will show up on the market is going to be ours actually. We think this is a good direction."
As for the PS3 price cut, Detoc carefully works around the issue by simply saying, "it's not my decision to make," but he does add that he believes Sony "knows what they are doing" and that "they have a great lineup of games." Detoc explains that Ubisoft went the more "casual" route last year but this year, catering to the hardcore gamer was definitely on their "to-do list," so they're looking at the PS3 more closely now. You should check out the rest of the interview, too; they talk about "Hollywood convergence," new IPs, and the decision to continue Beyond Good & Evil.
7/23/2009 Ben Dutka