PS3 Sales Skyrocket: Up 300% In US, 1,000% In Europe

The PS3 Slim and corresponding $100 price drop was bound to generate a sales spike...and so it has.

According to Joystiq citing GamePlan Insights Survey Data, sales of PS3 hardware at top retailers in North America were up 300% in the first week of September (based on week-over-week sales). In Europe, sales jumped quite literally 1,000% and the system shot off the charts in Japan; leaping 7,350%. In other statistics, PS3 exclusives Gran Turismo 5 and God of War III rank very high on the consumers Top 10 most wanted list, while other titles on the list include Final Fantasy XIII, Call of Duty: Modern Warfare 2, and Assassin's Creed II. Unfortunately, there just isn't enough buzz about the stellar Uncharted 2: Among Thieves, as that one sits way down in the 25th position. Yeah, that's way too low for what could very well be the best game of 2009. But anyway, those insane PS3 sales are the primary topic here, and Sony should be satisfied by this fast start. The new $299 price tag and redesigned PS3 Slim are really proving to be highly appealing to gamers everywhere.

Now, we just need to see if these good sales continue on through the holiday season. There's plenty of software to keep the momentum, so...

9/10/2009 9:31:40 PM Ben Dutka

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Comments (74 posts)

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Xra897
Thursday, September 10, 2009 @ 9:49:02 PM
Reply

dont npds come out today

1 up, 2 down

King James
Thursday, September 10, 2009 @ 10:16:19 PM

I think software just came out, not hardware.

1 up, 1 down

Xra897
Friday, September 11, 2009 @ 12:45:21 AM

1 up, 1 down

Masterofallz
Thursday, September 10, 2009 @ 9:56:22 PM
Reply

Yess. :)

But if they were losing $14 on the $400 PS3, doesnt that mean that they are losing more money ALL OVER AGAIN?

Last edited by Masterofallz on 9/10/2009 9:57:01 PM

0 up, 12 down

Gregory Freeman
Thursday, September 10, 2009 @ 10:02:07 PM

that would be correct.........

........if the ps3's production costs didn't drop over by $250

6 up, 0 down

Xra897
Thursday, September 10, 2009 @ 10:08:16 PM

250 is only the production they also gota ship it to gamestop, target, etc. and they cant sell it to them for 250 or else the stores wont make much money so in the end they're stil losin a fair amount of money

0 up, 11 down

SnipeySnake
Thursday, September 10, 2009 @ 10:17:40 PM

So does that mean they're losing more then they're gaining or they just had to play a large amount and wait and see if all that comes back and more?

0 up, 0 down

godsman
Thursday, September 10, 2009 @ 10:30:55 PM

All those analysts were saying how the PS3 SLim will only rise by 60%. If PS3 can maintain half of these sales consistently every week, it will definitely catch up to other consoles.

0 up, 0 down

Mornelithe
Thursday, September 10, 2009 @ 10:31:21 PM

The last time Sony remarked on it, they said that yes they were losing per console hardware unit sold, however they were now making money on the PS3 model via downloads, games etc... So the model itself isn't in the red anymore, even if the unit itself is.

2 up, 0 down

Scarecrow
Thursday, September 10, 2009 @ 11:04:05 PM

Sony sales:

psps
ps2s
and games

They'll be fine
Specially when production costs drop even more next year.

4 up, 1 down

Alienange
Friday, September 11, 2009 @ 7:17:35 PM

@ Xra897 - Buddy, the price dropped BY 250, not TO 250. By the generous %70 production drop Sony let loose not long ago it's easy to see that 299 is double what it costs to make. As for shipping, it's about 600usd to ship 300 PS3 slims.

1 up, 0 down

napoleon85
Thursday, September 10, 2009 @ 9:56:51 PM
Reply

This was inevitable. Everybody knew it.

5 up, 0 down

Gregory Freeman
Thursday, September 10, 2009 @ 10:04:18 PM
Reply

lol article headlines like this 1 give me that "fake news" vibe (EX. Daily show w/ john stewart and colbert report) i don't know why... maybe cuz 1000% is seldomly used in legit news :P

glad the sales are actually going up... glad i'm a part of this statistic twice :P

1 up, 0 down

newchef
Thursday, September 10, 2009 @ 10:58:17 PM

lol japan jumped 7,350% and u see 1000% as suspicious....dont worry though i see what you mean and i agree

0 up, 0 down

NiteKrawler
Thursday, September 10, 2009 @ 10:08:27 PM
Reply

Great news. Loyalist vindication is on the horizon.

7 up, 0 down

SnipeySnake
Thursday, September 10, 2009 @ 10:12:09 PM
Reply

Congratz sony! ^_^

8 up, 0 down

SnipeySnake
Thursday, September 10, 2009 @ 10:13:38 PM

WAIT! Japan,7,350%?! Screw game consoles, has anything skyrocketed that much?!

6 up, 0 down

johnld
Friday, September 11, 2009 @ 12:55:14 AM

true,it skyrocketed that much but they didnt have that much ps3 before the slim came out in japan so i can see why. hopefully this gets us more games in the future, though i dont know how im going to pay for it yet, cant find a damn job.

1 up, 0 down

Fane1024
Friday, September 11, 2009 @ 4:45:00 AM

The Japanese sales figures for last two weeks were dismal (1/5 normal or worse); this week's were record-breaking.

With the FFXIII announcement (finally), sales should stay relatively high.

Last edited by Fane1024 on 9/11/2009 4:47:29 AM

1 up, 0 down

Dingodial
Thursday, September 10, 2009 @ 10:13:40 PM
Reply

I remember when PS3 first came out... Everyone was talking about what it could be, & all the potential.

Now we can finally stop doing that (not as much, at least) & start talking about what PS3 already is. How exciting!

3 up, 0 down

King James
Thursday, September 10, 2009 @ 10:15:32 PM
Reply

More ppl cave-in and joined the darkside, eh? Haha haha ha...Its like was written somewhere...

This is a great set-up for next year's software sales. Great move Sony. You waited to drop the price when YOU wanted to.

I can't wait til well-known IPs like GT5 and GoW3 come out. They're gonna blow games like Halo: Recon and Forza outta the water!

Last edited by King James on 9/10/2009 10:21:06 PM

10 up, 0 down

yak4life85
Thursday, September 10, 2009 @ 10:23:40 PM
Reply

It doesn't matter if their loosing money on every ps3 sold. There bound to sell games like crazy to every one of those ps3 systems being sold. You know, you need games to play on all those new ps3!

Hopefully sony keeps this up. Keep those commercials coming. Just saw a ps3 commercial while watching opening night of nfl(steelers vs titans)

2 up, 1 down

ThePearlJamer
Thursday, September 10, 2009 @ 10:28:54 PM

You need a PS3 to play PS3 games and vice versa...huh...never knew that. Looks like we learn something new everyday...

3 up, 8 down

mexgeo86
Thursday, September 10, 2009 @ 10:34:25 PM
Reply

astronomical!

1 up, 0 down

kratos17
Thursday, September 10, 2009 @ 10:43:32 PM
Reply

uncharted is as well known as other franchises but i know for a fact that ps3 will sell better than the 360 until it gets a 100 dollar price cut

1 up, 4 down

Jed
Thursday, September 10, 2009 @ 11:41:18 PM

the 360 got its price cut right after the ps3 did.

5 up, 1 down

DarthNemesis
Thursday, September 10, 2009 @ 10:51:33 PM
Reply

My brother is now a proud owner of a PS3.He upgraded from his 360 and really enjoys it for the free online and Blu-Ray player.

8 up, 0 down

Scarecrow
Thursday, September 10, 2009 @ 11:13:09 PM
Reply

Now let Wii VS PS3 commence

That's the fight I've been waiting for

Nintendo VS Sony has ALWAYS been epic

9 up, 1 down

ThePearlJamer
Thursday, September 10, 2009 @ 11:54:43 PM

Nintendo is a joke...

8 up, 1 down

BTNwarrior
Friday, September 11, 2009 @ 1:16:36 AM

We kicked their ass after Pearl Harbor and well do it... oh wait their both japanese

12 up, 1 down

Alienange
Friday, September 11, 2009 @ 7:19:49 PM

PS3 is Sony's war machine.

0 up, 0 down

SkantDragon
Thursday, September 10, 2009 @ 11:13:47 PM
Reply

It's great news about the spike. The big thing, however, will be where it sustains at. And especially where does it sustain relative to the 360 which also dropped its price.

I think after the spike, it's going to look a little uncertain for a while... maybe even fall behind the 360 in NA sales for a bit again... and then start overtaking the 360 more and more as big exclusives come out.

Sony tends to move slowly and deliberately. But once their plans are fully in play, they get these unstoppable steam rollers going.

Last edited by SkantDragon on 9/10/2009 11:14:27 PM

5 up, 0 down

MasLB51
Friday, September 11, 2009 @ 12:36:51 AM

well they said that ps3 sails are beating 360 sales 3:1 since the price cuts

5 up, 0 down

RadioHeader
Friday, September 11, 2009 @ 5:27:55 AM

PS3 "sails" to victory.

6 up, 0 down

LimitedVertigo
Thursday, September 10, 2009 @ 11:17:08 PM
Reply

As someone that already owned a Fatty I'm VERY happy with my slim purchase. Using Bravia Sync is so convenient and I love having multiple PS3s for multiple room viewing. As always Sony delivers as promised.

10 up, 0 down

Scarecrow
Thursday, September 10, 2009 @ 11:21:40 PM

"I love having multiple PS3s for multiple room viewing."

Aye, it's also very convenient to keep one around the main HDTV and one near your computer setup

I need to get me a Slim

8 up, 0 down

Squirreldriver
Thursday, September 10, 2009 @ 11:24:10 PM

Sorry I'm lazy, but could you explain the Bravia sync feature a little bit?

2 up, 0 down

LimitedVertigo
Friday, September 11, 2009 @ 12:08:01 AM

Thanks to a router both my PS3s are always connected to my computer's 4 TB of media.

You do need to get a Slim but wait for the bundles that await us in the next few months.

2 up, 0 down

LimitedVertigo
Friday, September 11, 2009 @ 12:27:24 AM

@Squirreldriver

Sure basically if you have a Bravia TV that supports Bravia Sync you can Sync the Bravia TV remote with the PS3 Slim. By doing so you're able to use the TV remote to move around the XMB and select various things just as you would with the gamepad. It's really convenient when watching media on your PS3, whether its BluRay, DVD, or media on the hard drive or media server. Also you're able to turn the PS3 automatically on by turning on the TV. There might be a few other featuers but as of right now I don't know about them.

It sounds like a pretty simple thing but I'll never go back after using the feature.

Last edited by LimitedVertigo on 9/11/2009 12:27:55 AM

5 up, 1 down

___________
Friday, September 11, 2009 @ 1:56:01 AM

i cant get my ps3 to turn on once the TVs turned on, i can only get my ps3 to turn my TV on.
but i hope sony speeds up the process in a FW update because it takes forever to turn the TV on.
i can turn my PS3, speakers, TV on and change it to the correct input by the time the ps3 has turned on my TV and switched the input.
its just far to slow.
and i hope they bring back the auto game start on boot up.
before when i turned my ps3 on it automatically started the game, now it just turns on in the game menu, even though i have auto disk start up on.
change those 2 with a updated friends list like that one a fan made on the playstation blog and the xmb would finally be perfect.

1 up, 0 down

CH1N00K
Friday, September 11, 2009 @ 8:33:09 AM

That's a cool feature, and promotes brand loyalty...I've got 2 bravias with Sync that I haven't ever figured out before. I'm happy with my 80 gig but I may have to pick up a slim to check this feature out....among other reasons..lol.

1 up, 0 down

Squirreldriver
Thursday, September 10, 2009 @ 11:22:27 PM
Reply

Daaaaaamn! I knew the Slim would sell well but those are some crazy good numbers! I wonder what the month over month numbers are. Anybody know?
(kinda off topic)
I love the new 360 adverts I'm seeing! They're afraid to say that the PS3 and 360 cost the same now @ $299. They only mention that there was a $100 price drop, nowhere does it say $299. Excellent! *tents fingers*

1 up, 1 down

Fane1024
Friday, September 11, 2009 @ 4:54:31 AM

The Japanese sales were better than at launch, so they were probably 5-10X the same week last year. Next week will be a better indication.

I would guess the EU numbers are similar.

It hasn't been a full month yet, but I bet this one (partial) week alone beats any non-holiday month to date.

Last edited by Fane1024 on 9/11/2009 4:59:57 AM

1 up, 0 down

Scarecrow
Thursday, September 10, 2009 @ 11:22:44 PM
Reply

It's great knowing your console won't go to hell *cough* RROD *cough*

Or that you don't have to spend an hour setting up xbox live subscriptions -_-

6 up, 0 down

nickert0n
Friday, September 11, 2009 @ 9:15:37 AM

I didnt mind spending the time, its the money that I am glad I dont have to pay anymore. PSN FTW!

7 up, 0 down

Jawknee
Thursday, September 10, 2009 @ 11:34:07 PM
Reply

7300% increase in japan. Crazy. Xbox is no more.

Last edited by Jawknee on 9/10/2009 11:37:09 PM

4 up, 1 down

Highlander
Thursday, September 10, 2009 @ 11:40:41 PM

To be fair, PS3 sales had collapsed completely the week before. That said, the sales numbers for the PS3 Slim were very, very good.

5 up, 0 down

Jawknee
Friday, September 11, 2009 @ 12:23:56 AM

Hope this is a sign of what's to come.

4 up, 1 down

BigBoss4ever
Thursday, September 10, 2009 @ 11:34:37 PM
Reply

this is just the beginning of the PS3 powerhorse domination... and it will be furthered by the software storms

Last edited by BigBoss4ever on 9/10/2009 11:36:34 PM

3 up, 0 down

Banky A
Thursday, September 10, 2009 @ 11:42:19 PM
Reply

Well.. wow ^_^

And when GT5 hits, I'm sure Europe's will go up even more.

7 up, 0 down

Scarecrow
Thursday, September 10, 2009 @ 11:53:18 PM

Not just Europe

The world will feel the roaring sound of wheels turning

5 up, 0 down

Scarecrow
Friday, September 11, 2009 @ 12:46:14 AM

Should be the screeching sound....

3 up, 0 down

Banky A
Friday, September 11, 2009 @ 5:51:52 AM

I mean that because Europe usually has a better relationship with the Gran Turismos. Yusss.

1 up, 0 down

nickert0n
Friday, September 11, 2009 @ 9:19:02 AM

I think the world will go crazy not just Europe. Uncharted 2, Demon Souls, GOW 1 & 2 HD Remake, GT5, Rachet and Clank, GOW 3!!! My collection today is better than what I can get on a 360 5 times over, once those games come out. Microsoft thought it was a race, Sony knew it was a marathon!

4 up, 0 down

Xra897
Friday, September 11, 2009 @ 12:45:44 AM
Reply

its like a new system is coming out

3 up, 0 down

kreate
Friday, September 11, 2009 @ 1:05:24 AM
Reply

but the question is... how long will this spike last? or is it only temporary?

i did my part. i bought a slim. now its ur turn.

4 up, 0 down

junglemunquay
Friday, September 11, 2009 @ 11:36:50 AM

Did my bit when I bought the 60GB original

2 up, 0 down

maxpontiac
Friday, September 11, 2009 @ 12:05:37 PM

Was going to buy one at launch, but the economy had other plans!!

1 up, 0 down

DGo8
Friday, September 11, 2009 @ 4:29:28 AM
Reply

I think this massive surge in sales will probly last up to about...Jan..im not saying its going to be like up 1,000% til then im saying it will be very high up to mid jan....& then it wil start to drop...& i think we'll see a sales spike when the motion stuff comes out (maybe)...and no doubt there will be a God Of War bundle im sure that will shift a few Consoles...

2 up, 0 down

tanner1
Friday, September 11, 2009 @ 6:45:35 AM
Reply

I honestly think anyone who doesnt support the exclusive that is Uncharted 2 doesnt deserve to own a ps3. And on the sales im stoked over but dont get lazy Sony, keep upping the tempo on marketing, i wanna see the ps3 logo on everything

4 up, 0 down

NiteKrawler
Friday, September 11, 2009 @ 6:54:49 AM

I wanna see a big fat PS3 logo on the moon.

8 up, 0 down

Dendrostamen
Friday, September 11, 2009 @ 7:23:08 AM
Reply

Way to go Sony!

4 up, 0 down

Jiggy
Friday, September 11, 2009 @ 9:08:22 AM
Reply

I can't wait to see the sales during the Holiday season. I, for one, am picking up the Slim GT5 bundle!!

4 up, 0 down

convergecrew
Friday, September 11, 2009 @ 9:42:19 AM
Reply

Hopefully this leads in to a period of console domination for the PS3 in Japan, much like when the PSP slim was first released.

2 up, 0 down

tridon
Friday, September 11, 2009 @ 10:25:42 AM
Reply

Hahaha.

In the second last line of the second paragraph, I totally misread "first" and "start" together to combine "fart". I was wondering why Ben would write, "...Sony should be satisfied with this fart." Just thought I'd share that useless piece of info with everyone.

On a serious note, it's nice to see the PS3 finally achieving the sales that it's deserved since the beginning. It hardly has a break-down rate compared to it's overrated competition so why this was always looked at as the "disappointment" of the next-gen systems I will never truly understand. If it's too expensive, don't buy it. Don't knock it, though. Not when it excels in everything compared to the you-know-what Box.

2 up, 0 down

Karosso
Friday, September 11, 2009 @ 10:55:49 AM
Reply

I'm picking one up after my job gives me the bonus. Might get one of those deals where you buy a big HDTV (Bravia of-course)and get a discount on the the PS3...

1 up, 0 down

BeezleDrop
Friday, September 11, 2009 @ 11:34:34 AM
Reply

Great news for Sony, I have been reading and hearing a lot of that lately! I would like a slim but I gotta save up, I'm not really worried if Uncharted2 didn't make it up on the top of every ones list. We all know how amazing it will be, a lot of publications stated the PS3 was a failure but you just had to give it time. They all ate those words when they're 360's started bricking for the 6th time.

2 up, 0 down

Robochic
Friday, September 11, 2009 @ 1:21:21 PM
Reply

ok now we have the price cut and the slimmer version, hopefully everyone is happy and now lets get talking about the great exclusives coming out for the PS3.

3 up, 0 down

Alienange
Friday, September 11, 2009 @ 7:28:31 PM
Reply

Any devs that are still looking at the Wii as a viable platform for selling their product to a serious gamer is going to be very disappointed.

Any gamer out there who still refuses to buy a PS3 because of their pride is nothing short of a fool.

Sony has bi*** slapped the competition and I for one find it hilarious.

1 up, 0 down

556pineapple
Friday, September 11, 2009 @ 10:09:07 PM
Reply

Good news, everyone!

1 up, 0 down

emmykat
Saturday, September 12, 2009 @ 3:09:35 AM
Reply

This is because PS3s win epically compared to the stupid XBOX

2 up, 0 down

Snaaaake
Sunday, September 13, 2009 @ 11:30:21 PM
Reply

The PS3 won't achieve what PS2 achieved.
And the reason is simple, PS2 had pirated games which is 10 times cheaper than the original.

I said enough though that doesn't mean PS3 won't sell 100 million copies though.

0 up, 2 down

satyadg
Thursday, September 17, 2009 @ 11:57:17 PM
Reply

good to see the console is performing what is supposed to do 1-2 years back.with a bunch of exclusives and newer-slimmer-cheaper console sony has a helluva time- now they only need to do one thing - keep pushing new games and make PSN and HOME full fledged

0 up, 0 down

PaiNT_kinG
Friday, September 18, 2009 @ 12:36:47 AM
Reply

what a surpised...........

0 up, 0 down

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