PlayStation 3 Running Into Supply And Demand Issues
When there's great demand for a product, you can bet that it might start to disappear from store shelves.
The PlayStation 3 had its best month ever last December, as Sony sold 1.36 million units worldwide. That number dropped in January (hardly a shock) but even the 276,900 Sony sold represented a 36% year-over-year increase.
This may result in a supply shortage for a little while, so if you haven't yet picked up your PS3 for the likes of Heavy Rain, God of War III and Gran Turismo 5 this year - not to mention last year's stellar exclusives - you may want to snag one soon. As IGN reminds us, Sony CEO Jack Tretton did say in his "thank you" note at the PlayStation Blog that inventory has been "tight" since the high demand of last fall, which was mostly due to the $100 price cut. Then, Senior Director of Corporate Communications, Patrick Seybold, warned that "the next few months will be tough on PS3 supply as the company looks to replenish retail stock."
"We're working very hard with our retail partners to meet consumer interest, but the demand is tremendously high for the PS3 and we expect tight inventory in the coming months."
Even Amazon is now restricting the purchase of the very hot 120GB PS3 to "one per household" and we've heard some GameStop retail stores tell us they're sold out of the system. This may be the very first time the PS3 supply has been low since the launch; for a while there, nobody really wanted one. $600 for a new system with few games, an unproven high-def format, and a lacking PSN wasn't cutting it for consumers. ...my, how times have changed.
2/18/2010 10:39:34 AM Ben Dutka