EA: Activision Went And Shot Their Triple Crown Horse
Things are rough for Activision and Infinity Ward and although you've heard what journalists have to say, you haven't heard what the competition has to say...
EA has inked a deal with ex-IW bosses Vince Zampella and Jason West to publish games from Respawn Entertainment, the new studio founded by the freshly fired duo. And up until now, EA hasn't really commented on the whole Activision/IW snafu. However, now that Infinity Ward has lost a grand total of 13 employees - many of them key members - most are beginning to see this as a negative occurrence for Activision. According to Industry Gamers, EA director of corporate communications Jeff Brown at first said they didn't "have time" to offer a comment on the issue at hand. But now that Activision has raised its fiscal outlook due to the immense success of Call of Duty: Modern Warfare 2, Brown just couldn't help himself; he said:
"This is kind of like announcing: the race horse I shot last month has won the Triple Crown!"
Oh come on, you got a laugh out of that. We sure did. Although Activision is currently riding high on the success of MW2, EA has got to be snickering a bit at the recent falling-out because it seems as if they're bound to benefit. It's difficult to imagine that new games from Respawn Entertainment would fail, what with the talent and publishing power behind them. The future will be interesting, that's for sure.
4/15/2010 9:07:46 PM Ben Dutka