Treyarch: We're 100% Focused On Black Ops

Activision always hypes up every Call of Duty entry but this time, it's the developer doing the talking.

Treyarch, currently toiling away on Call of Duty: Black Ops, are 100% focused on delivering the "the best game they possibly can." Studio Boss Mark Lamia told GamerZines that Black Ops isn't "just a game," but potentially the "best entertainment experience of the year." We're most interested in his mention of the single-player campaign; Treyarch wants the experience to include a "really intense cinematic campaign" along with the expected "deep and robust multiplayer experience." And as for the aforementioned focus, Community manager Josh Olin said that right now, it's all about CoD:

"It was a conscious decision. Two years ago we created three games, and it was a deliberate choice to stop work on everything but Call of Duty. It has a lot of ramifications internally in terms of how we structure our studio, but the reason behind that is that I wanted to be able to give the team the opportunity to create the best game they possibly can.

It's exciting and we'll probably make ourselves miserable at the same time as there's a lot of scrutiny on everything we're doing, but every decision has a laser sharp focus from everybody; from the tester to the person creating it, to the team that's involved in implementing something, to myself - everybody is just focused on this game."

We have no doubt that Treyarch is a very capable developer, and we're really looking forward to a total experience that still gives us the fantastic multiplayer we've all come to expect, along with a satisfying single-player campaign. It can be tough to get the best of both worlds but if anybody can do it...

Related Game(s): Call of Duty: Black Ops

5/28/2010 11:54:32 AM Ben Dutka

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Comments (45 posts)

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Underdog15
Friday, May 28, 2010 @ 12:33:36 PM
Reply

I've got higher hopes for these guys. If we're lucky, they'll feel the pressure of everyone's eyes being on them after the IW debacle. I had a lot of fun with CoD titles, but the glitchiness and oddities I talked about in my MW2 review really got to me.

I'm not too familiar with Treyarch, but it would be wonderful to see a polished and clean cut CoD title.

6 up, 3 down

CharlesD
Friday, May 28, 2010 @ 12:39:37 PM
Reply

I'm glad that they are pouring all their effort into this title. "An intense cinematic campaign" is something I would very much like to see. If the multilayer is just as good or better than MW2 I will be very happy, I know I'll end up getting to the third prestige fairly quickly. Yes, I admit I'm a COD freak but I still get all my exclusives in so, no matter =)

Looking forward to Black Ops more and more, can't wait for video reviews and new tailors, hopefully including some cut scenes and game-play.

6 up, 1 down

spiderboi
Friday, May 28, 2010 @ 12:49:24 PM
Reply

I just sold my MW2. Hope this one's worthy of purchasing AND keeping.

7 up, 3 down

carl0975
Friday, May 28, 2010 @ 9:20:42 PM

Funny, I sold my copy recently too.

2 up, 2 down

ed_winchester
Friday, May 28, 2010 @ 12:59:37 PM
Reply

Hey Treyarch; just like you were 100% focused on bringing out DLC for WaW BEFORE patching the many bugs that plagued the multiplayer?
Its the one reason I wont be touching anything by Treyarch in future, purely out of principle

6 up, 5 down

keo7
Friday, May 28, 2010 @ 1:09:30 PM
Reply

Go Treyarch. We should give a chance to Treyarch...they made the CoD:WaW and it come out pretty good so I'm sure they gonna try their best in this game.

3 up, 1 down

Tim Speed24
Friday, May 28, 2010 @ 1:29:38 PM
Reply

Was it me or was the Nazi Zombie mode the best part of World at War.....I thought it was....my friend and I still play the four levels of Nazi Zombies...it's a blast!

4 up, 0 down

Natalisrubbish
Friday, May 28, 2010 @ 1:32:39 PM

It was certainly one of the better aspects of the game, defiently a good multiplayer/having friends over to play split-screen kind of deal.

0 up, 0 down

Natalisrubbish
Friday, May 28, 2010 @ 1:31:45 PM
Reply

I've absolutely had it with the CoD franchise. I logged about 11.5 days in COD4 and it was a blast. COD Waw was pretty fun but WWII was played out by that point so I lost interest after a year or so. MW2 was fun for the first two or so months for me, then over time I realized how irritating online really had become, they took what COD4 was, (and in my opinion), ruined the online aspect (I did enjoy the single player aspect though), too many cheap perks made too many people better than their actual skill levels, too many aircraft kill streaks allowed at the same time etc... it just became more of a cluster F than it ever was before (and that is saying a lot considering how much a cluster F cod4 could become.). I'm rambling now, but in short, I don't have faith in the series anymore, so long as Activision is at the helm, the series will be milked into oblivion just like how EA used to treat the Medal of Honor series. Mark my words, COD will end with the Medal of Honor treatment by Activision and leave gamers groaning in a few years: "Ughh another Modern/future warfare FPS, gross."

7 up, 4 down

Natalisrubbish
Friday, May 28, 2010 @ 1:42:12 PM

Thumbs down from a CoD zealot, yeah yeah, I know all how that goes I used to be one.

3 up, 3 down

Underdog15
Friday, May 28, 2010 @ 1:46:18 PM

You really felt the perks made people better than their skill level? I find it annoying to play with people who constantly get tooled by the same perks. If someone keeps killing you via the heartbeat sensor, instead of complaining about how they're a noob HB user, why the heck aren't you using Ninja to end their streak? Every perk is easy to counter with the right set-up, and anyone who has this figured out had better have a K/D over 1.00 (which isn't hard). Right now, the only thing that is really plaguing the online gaming aspect is the quick scope glitch, but those people who exploit that are rarely at the top of their teams anyways.

Similarly, if you're getting tooled by aircraft kill streaks, go cold-blooded or take out aircraft with rockets or light machine guns with stopping power pro.

You realize UAV's can be taken out easilly by one clip or less of pretty much any assault rifle?

Anyways, it certainly does have it's flaws, but one of them isn't the killstreaks and perks. Anyone with a decent sense of strategy can counter anything anyone throws at them, and their K/D should prove it. Also, you're right about the CoD franchise being milked for all it's worth.

2 up, 1 down

Underdog15
Friday, May 28, 2010 @ 1:48:44 PM

@Natalisrubbish's second post

Yeah, you'll find most downvotes are backed up with no constructive response leaving you wondering what the heck the downvote was for. Look at Keo7's comment. Why'd he get a downvote? lol I upvoted him just to counter the downvote. He didn't say anything wrong, if you ask me.

EDIT: Same with CharlesD

Last edited by Underdog15 on 5/28/2010 1:49:34 PM

2 up, 1 down

Natalisrubbish
Friday, May 28, 2010 @ 1:56:25 PM

@ underdog, Yes I realize all of that, I think I just grew tired of playing that type of FPS in general. In my opinion though, I just enjoyed the simpler days of COD4's multiplayer. That series just isn't hitting it home for me any more. I appreciate a thought out response though, that is what seems to be lacking in most video game forums/commenting sections. I have been reading Psxextreme news now for probably close to a year and a half but just became an actual member a few months back because of the level of maturity and intelligence displayed by the general populace here.

1 up, 0 down

Underdog15
Friday, May 28, 2010 @ 2:00:15 PM

Ah, well welcome officially to the community, then! This place is typically a pretty great place for discussion, which is a wonderful refreshment from the norm. Also, I know what you mean about the franchise. Even if every title was spectacular and perfect, do you really want to spend that much money on one title over and over? I guess some do!

1 up, 0 down

spiderboi
Friday, May 28, 2010 @ 8:16:42 PM

Commando Perk. That says it all. Annoying li'l prick...

0 up, 0 down

BeezleDrop
Friday, May 28, 2010 @ 1:44:38 PM
Reply

What they should have done is scrap the engine they use for the CoD games, it obviously is full of bugs, glitches, and tweaks people manipulate so often it ruins the experience. A "clean" CoD title is physically impossible.

Yes Timster, Nazi Zombies was in fact amazingly fun. I threw you a thumbs up Natalisrubbish, I would hate to become part of the thumbs down nazi club.

Last edited by BeezleDrop on 5/28/2010 1:46:07 PM

0 up, 1 down

Godslim
Saturday, May 29, 2010 @ 11:03:01 AM

scrap it :O but the gameplay is flawless!

0 up, 0 down

WorldEndsWithMe
Friday, May 28, 2010 @ 2:00:12 PM
Reply

Good luck to them, I'll play it at my codnut friend's house but I don't plan on spending any cashola on it.

1 up, 0 down

Zorigo
Friday, May 28, 2010 @ 2:10:58 PM

If it's good maybe i'll get it... but COD is damaging my time from my other games. But having just finished GOW3 i really wanna play through my other games... so heres to infamous, fallout 3 (+DLC) Heavy rain, MGS4 (again) and Killzone2 (again)
I'll play mw2 every here and there...

1 up, 0 down

Natalisrubbish
Friday, May 28, 2010 @ 2:12:19 PM

Quite a good plan I'd say World.

0 up, 0 down

WorldEndsWithMe
Friday, May 28, 2010 @ 5:07:24 PM

Thanks NatalRubbish I thought so :) Zorigo, I just got the Fallout 3 GOTY so I can't wait to get into those expansions as well, but RDR is hard to put down.

0 up, 0 down

Zorigo
Saturday, May 29, 2010 @ 5:16:16 AM

RDR and Fallout3 GOTY?
You're going to have a brilliant time my friend... You can really get involved in Fallout, and as for Red Dead, im borrowing it off from a mate once i've bought and completed brink. (we'll trade!)

0 up, 0 down

Clamedeus
Friday, May 28, 2010 @ 2:08:29 PM
Reply

Off-Topic:

What I'm waiting for is a nice Zombie game, L4D 1,2 does not cut it for me as a Zombie kill 'em game.

On-Topic:

But for Black-Ops, not sure i might get it, but i will do my research on it like i do all of my games. I don't like to rely on reviews, or opinions.

1 up, 0 down

phudge_supreemz
Friday, May 28, 2010 @ 2:25:50 PM

what do you rely on for your research then if not for reviews or opinions?

2 up, 0 down

WorldEndsWithMe
Friday, May 28, 2010 @ 5:08:08 PM

We do need some high quality zombie games for PS3. Hopefully Dead Rising 2 delivers.

0 up, 0 down

gangan19
Friday, May 28, 2010 @ 5:34:45 PM

I totally agree with you 100,000%

0 up, 0 down

Oxvial
Friday, May 28, 2010 @ 8:46:20 PM

I remember read in some site that Agent was going to be a zombie game but in the end with L4D,RE and Dead Rising coming R* opted for other concept.. it would be sooo awesome a R* zombie game *.*!

Last edited by Oxvial on 5/28/2010 8:47:12 PM

0 up, 0 down

Natalisrubbish
Friday, May 28, 2010 @ 2:16:28 PM
Reply

Off-topic sort of:
Ben, if you happen to come browsing through the comments, at some point last night a series of articles that were posted (it was pretty late as I recall, 11pm-12ish am or so), one of them was an article about how some game company CEO was saying games were costing consumers too much money and how he wanted to start using DLC to lower the initial cost of games for consumers, or something along those lines. I remember being the first to comment on it then all of the stories disappeared?

0 up, 0 down

Clamedeus
Friday, May 28, 2010 @ 2:28:57 PM
Reply

@phudge-Supreemz

They're are other ways of doing research on the game besides looking at what people think of the game, you can't really rely on them because they could be biased towards the game or didn't like the genre to begin with.

But i watch a lot of videos of what the game play looks like. And look up what features are in the game and etc. That's how i do it, i don't rely on what people say about the game because you could really love the game but uphold his opinions as gold. But then try it and loved every minute of the game.

Last edited by Clamedeus on 5/28/2010 2:29:38 PM

0 up, 0 down

FlyingKickPunch
Friday, May 28, 2010 @ 3:37:02 PM
Reply

That's racist, Treyarch. The game prefers to be called African-American Ops.

5 up, 0 down

Banky A
Friday, May 28, 2010 @ 6:37:26 PM

Hahaha.

0 up, 0 down

Oxvial
Friday, May 28, 2010 @ 3:50:07 PM
Reply

And I'm 100% sure that I'm not gonna buy their crap.

Last edited by Oxvial on 5/28/2010 3:50:36 PM

0 up, 3 down

booze925
Friday, May 28, 2010 @ 6:45:21 PM

its great Oxvial because no one asked you if you were.

4 up, 0 down

Oxvial
Friday, May 28, 2010 @ 8:11:54 PM

it was a post for the lulz but you always got butthurted so easy...not my fault bro.

Last edited by Oxvial on 5/28/2010 8:12:05 PM

0 up, 2 down

Natalisrubbish
Friday, May 28, 2010 @ 9:38:58 PM

Yeah Booze really does get butthurt everytime CoD gets even remotely talked negatively about. I have seen that multiple times now.

0 up, 3 down

booze925
Friday, May 28, 2010 @ 6:46:41 PM
Reply

maybe this game will put call of duty back on track.

1 up, 0 down

Cesar_ser_4
Friday, May 28, 2010 @ 7:14:29 PM
Reply

"best entertainment experience of the year"...an xbox game can deliver anyway... hey oxvial will you be buying it???

0 up, 2 down

Oxvial
Friday, May 28, 2010 @ 8:16:17 PM

I wish I could buy all the copys and burn them....but one copy nope ;).

0 up, 3 down

Godslim
Saturday, May 29, 2010 @ 11:07:18 AM

if u hate cod so much y do insist on always commenting on news about it......yeh we get it u hate cod big woop!

1 up, 0 down

FlyingKickPunch
Friday, May 28, 2010 @ 7:55:32 PM
Reply

Have a great Memorial Day Weekend everyone!!

3 up, 0 down

FxTales
Friday, May 28, 2010 @ 9:01:37 PM
Reply

I just want an FPS that I know has a decent campaign mode. I'm not a multiplayer person, my skill will never match many who are online, no matter how hard I practice. So fingers crossed this has what I want and if not then well maybe someone else will develop something.

0 up, 0 down

carl0975
Friday, May 28, 2010 @ 11:24:05 PM

Try Resistance:Fall of Man and Resistance 2, they've got good campaigns, and they're worth replaying several times.

0 up, 0 down

FxTales
Friday, May 28, 2010 @ 11:33:42 PM
Reply

hey thanks I'll definitely look them up.

0 up, 0 down

___________
Saturday, May 29, 2010 @ 2:50:12 AM
Reply

best entertainment of the year????
ahh yous do realize GOW3, heavy rain, splinter cell conviction, alan wake have all come out and crysis 2, mafia 2, GT5, ape escape ps3, socom 4 ect ect are coming out this year right?
me thinks either these guys are delusional, or they believe its still 1926 or maybe both.
eh, ill believe it when i see it!!!!!!!!!!!!!

0 up, 2 down

tayizfire
Monday, May 31, 2010 @ 5:25:58 AM
Reply

this game will be another ....expansion ..sold to us for 60 bucks lmaooo man ...prolly will skip dis ...and just play mw2 until killzone 3 comes out ...yea i think i'll do that

1 up, 0 down

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