Sony After E3: "We Have A Huge Amount Of Momentum"
The PlayStation 3 has been chipping away at the overall worldwide sales lead held by the Xbox 360, and Sony is confident that eventually, they will pass the competition (if not the Wii).
During an interview with Industry Gamers, Sony Worldwide Studios VP Scott Rohde spoke about post-E3 thoughts concerning the PlayStation Move, 3D, and the continued rise of the PS3. In regards to 3D, Rohde likened the emergence of this technology to the Blu-Ray launch, calling the price obstacle a "strategy" rather than a "concern." He reminds us that at the start of Blu-Ray's career, people were opting to stick with their DVD collection without any desire to upgrade; but Sony just had to keep pushing and prove that it's a superior way of viewing movies and playing games. Then, when IG mentioned that many analysts see the PS3 overtaking the 360, Rohde replied:
"We certainly hope that’s going to be the case. We are confident that we have a huge amount of momentum and we see that from all of our partners in the industry at retail and third party partners. The buzz is about where the PS3 is headed in the future, and I truly believe that future-proof message is a big part of that.
A lot of developers, a lot of publishers out there are saying, 'Wow, we like what the Move is offering, we like that you guys are on the cutting edge of 3D, so we’re going to get involved now, because when the PS3 really hits its stride we want to be there with it.' So we’re very confident that we’re in a very good spot right now. And our partners are echoing that sentiment back to us."
With only a total of about 5 million units separating the global sales tally between the PS3 and 360, and the added benefit of superior exclusives and an ever-expanding Network, this could very well happen. By the way, speaking of the PSN, they addressed the idea of the total number of accounts being "inflated:" that just because there are multiple PSN accounts in a single household doesn't mean the overall number is false (different people with different tastes). However, the PR guy admits they should make it clearer that the number also includes PSP PSN accounts.
For most fans of the PS3, the eventual overtaking of Microsoft appears inevitable. But you don't count your chickens...and all that.
6/26/2010 10:34:44 AM Ben Dutka