Sony Combines PS3 And PSP Promotions
As we progress down the road of technology and electronics, we see upgrades, expansions, and even combinations of pre-existing inventions. Sony is currently working on the latter involving the PS3 and PSP, and it's a neat little idea.
Once the PSP had hit the market, Sony developed and launched PlayStation Spot, a retail download service that offers demo downloads for anybody with a PSP. Simply log on, browse what new game demos are available, download, and enjoy. It's basically a somewhat stripped down version of the PlayStation Store, as it doesn't include some of the other features (movie trailers, both non-playable and playable demos, full arcade-style games, etc.).
As for the PS3 and the Store, there is also PlayStation TV that adds to the appeal; it's a retail kiosk that allows Japanese gamers to check out PS3 games and other multimedia capabilities. It's a good way to toy around with some Sony stuff while wandering through the mall, we assume. Now, how exactly does all this relate to one another, besides the inherent similarities?
Well, beginning today, January 30, Sony will start making PlayStation TV kiosks also function as PlayStation Spot terminals. So in other words, why keep the two promotions separate? Merely combine them, and that way, the consumer can browse both PS3 and PSP games in the same place. Sony is starting with 70 PlayStation TV setups that feature the dual functionality, but they intend to bring that number all the way up to over 1,000 kiosks.
Well, that's the classic two birds with one stone.
1/30/2007 Ben Dutka