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PlayStation Rewards Detailed, Set To Launch Spring 2011

Are you a PlayStation fan? How would you like to get a little something in return for your loyalty? I mean, besides the quality entertainment you're used to...?

Today, Sony Computer Entertainment America, LLC (SCEA) has announced a new loyalty program called PlayStation Rewards. This will give PlayStation fans in the U.S. the chance to grab "exclusive status, recognition, and rewards based on a variety of PlayStation-centric activity they engage in across the PlayStation ecosystem." It'll start as an invitation-only beta (for early adopters of PS Plus and Gamer Advisory Panel (GAP) members), which will dictate how Sony shapes the final program. Right now, they're looking at three separate reward tiers: Select, Pro, and Legendary. Members will advance through each tier based on their amount of PlayStation activity.

And how exactly does one advance?

"...including playing new games for the first time, buying content from PlayStation Network in PlayStation®Store or PlayStation®Home, downloading movies and TV shows, or engaging in communication with PlayStation like taking surveys, for example. As their status increases, so do the rewards. Members can go to their profile page and look at the reward progress meter to find their current status level and see how close they are to reaching the next level."

Everyone who participates has a shot at plenty of exclusive rewards, including PSN avatars that display member status, dynamic themes, PlayStation Home content, and chances to participate in members-only sweepstakes and giveaways. The first big reward will be an all expenses paid trip as PlayStation's guest to the 2011 Consumer Electronics Show (CES) in Las Vegas. Said Susan Panico, senior director of the PlayStation Network:

"PlayStation’s most important asset is its loyal fans and PlayStation Rewards gives us an opportunity to show our appreciation for their amazing passion and desire to continually evolve the gaming world. We can’t thank our fans enough for the feedback they have given us over the years and look forward to even more dialog to help us evolve PlayStation Rewards to make it the best possible loyalty program it can be."

Right now, the public launch of PlayStation Rewards is scheduled for Spring 2011. Plus is one thing; this is quite another, and a great way for fans to increase the level of their relationship with their favorite brand. For even more info, visit the PlayStation Blog.

Tags: playstation network, psn, playstation plus, playstation rewards

10/27/2010 10:12:38 AM Ben Dutka

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Comments (79 posts)

tridon
Wednesday, October 27, 2010 @ 10:34:56 AM
Reply

Well, I'm a GAP member and a PS+ subscriber, so as long as Canadians can also take part in this, I SHOULD get a beta invite.

Sounds interesting but I don't know; I've hardly downloaded anything from PS+ since I already own almost everything released so far and Qore started strong as far as freebies went but later went downhill rather quickly. I really hope that if Sony starts this up for fans, they continue to support it. They have had a horrible track-record recently as far as not supporting things goes (the earlier mentions plus PSP Go).

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Ludicrous_Liam
Wednesday, October 27, 2010 @ 10:37:02 AM
Reply

Why America only FFS!? Watch this europe won't get it until 2012. This is tottaly awesome btw, ONLY If it's a. compatible with previous stuff you've done, e.g the games you've bought/played, b. If the "rewards" arent just a trip to wherever, because it's always one in 37 million chance youll get it, I'd prefer a strict reward system, e.g 50 trophies net you a avatar, whereas 500 trophies gets you a free PSN game (maybe thats pushing it but w.e :P).

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Highlander
Wednesday, October 27, 2010 @ 10:43:35 AM

So, you're already coping an attitude because a pilot program has been announced, and no specifics for the final program or launch dates for any region have been given? Gee, you think you could at least wait for a final announcement before commencing with the whining.

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Jawknee
Wednesday, October 27, 2010 @ 11:16:46 AM

Entitlements.

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BikerSaint
Wednesday, October 27, 2010 @ 7:16:58 PM

LiamDaniels,

<<<<I'd prefer a strict reward system, e.g 50 trophies net you a avatar, whereas 500 trophies gets you a free PSN game>>>>


Wow, that statement is so 1980's "ME,ME,ME ONLY" generation.
And unfortunately it seems to be back even more so this gen. Only these days, we call it the "entitlement" generation.

HMMMM, I think "Dire Straits" sung it best.."Money for nothing & the chips are free"


So anyway, if you want to go for every trophy, that's fine, but just realize that there are other gamers out there too, & not all of us are trophy whores.

If I get one while playing, then it's OK, but I don't go out of my way just to try getting every single trophy.

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Highlander
Wednesday, October 27, 2010 @ 11:23:52 PM

Dude, you're too geeky for words! It's *chicks* for free, not chips!

LOL!

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Temjin001
Wednesday, October 27, 2010 @ 10:38:17 AM
Reply

Check Yes, or No

::Do you own a PS3 system? 50pts

::Do you own a PSP system? 30pts

::Do you own Uncharted 2? 30pts

::Do you own a Xbox 360? ... negative 100pts

Agree with this comment 15 up, 6 down Disagree with this comment

Deleted User
Wednesday, October 27, 2010 @ 10:46:58 AM

Do you own a PS3 system Yes. 50pts
Do you own a PSP system Yes. 30pts
Do you own Uncharted 2 Yes, and soon to be game of the year edition too 60pts
Do you own a Xbox 360 Yes, and proud of it. 25pts

There's my answers

Last edited by n/a on 10/27/2010 10:48:56 AM

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Jawknee
Wednesday, October 27, 2010 @ 11:20:14 AM

Yes, we know you're proud. You remind us on a weekly basis like a good little troll.

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Alienange
Wednesday, October 27, 2010 @ 12:01:40 PM

Come on Jawknee, the guy's not a troll. He's opinionated. Like you.

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Jawknee
Wednesday, October 27, 2010 @ 12:10:50 PM

Lol not really. Reminding us how much he loves his Xbox every week is not being opinionated.

You are opinionated, like me, he's obnoxious like a troll.

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SvenMD
Wednesday, October 27, 2010 @ 12:17:59 PM

Beautiful Jawknee

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Deleted User
Wednesday, October 27, 2010 @ 12:24:04 PM

@Jawknee: Once again typical Ps3 only biases comment. I hope you enjoyed the crappy version of Bayonetta. as owner of both systems i got to play the good version. anyways I like gaming on both systems and ALL of my online gaming is done on the Ps3 with most of my offline gaming is also on my Ps3. oh and one more thing Jawknee were's your 360 ?

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Jawknee
Wednesday, October 27, 2010 @ 12:26:35 PM

Lol, funny you would assume to know what games I buy and don't buy. My 360 died twice. I was smart enough not to invest in another one.

P.S. I have no problem that you like the 360. That's fine, it's the fact that you feel to need to constantly remind us about how great you are for liking both systems is what I take issue with. As if you think you are superior to the rest of us "bottom feeding PS3 only owners".

Last edited by Jawknee on 10/27/2010 12:30:13 PM

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main_event05
Wednesday, October 27, 2010 @ 12:26:45 PM

Meh, he sounds pretty trollish to me.

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Underdog15
Wednesday, October 27, 2010 @ 12:34:26 PM

lol... yeah... cause Sony would give you 25 points for owning an XBOX... Temjin made a decent joke about the "loyalty" program. It wasn't a "PS3 rulez" post. I thought it was relatively clever. Not his best stuff, but clever none-the-less.

I didn't think infamous god was being a troll. (Joke was a little lame though... sorry dude.)

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maxpontiac
Wednesday, October 27, 2010 @ 1:26:03 PM

LOL

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daus26
Wednesday, October 27, 2010 @ 2:56:20 PM

Haha. My opinion is that that was a pretty decent joke. Nothing serious.

Last edited by daus26 on 10/27/2010 2:57:22 PM

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BikerSaint
Wednesday, October 27, 2010 @ 7:39:06 PM

Check Yes, or No

::Do you own a PS3 system? YES, so 50pts

::Do you own a PSP system? Yes 5, so 150pts

::Do you own a PS2 system? Yes 2, so 100pts

::Do you own a PS1 system? Yes, so 50pts

:: How many Playstation titles do you own(10pts each) Yes 689, so 6890pts

:: Were you an original member of the Playstation Underground? Yes 1000pts

Were you one of the Playstation family membsrs who embraced the PS1 apon it's birth?
Yes 10,000pts

:: Out of 15 different company's consoles & hand-held's, have you chosen the Playstation brand as your top platform?
Yes 100,000 gazillion pts


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BikerSaint
Thursday, October 28, 2010 @ 3:15:40 AM

TheHighlander,
Oh crap, I guess I gotta stop eating those expensive kettle fried chips while writing.

(and rent a proofreader).

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daus26
Wednesday, October 27, 2010 @ 10:38:26 AM
Reply

Now I'm wondering if a fee is required for this. From what I'm seeing, there shouldn't be any need.

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Highlander
Wednesday, October 27, 2010 @ 10:44:23 AM

No, it's a loyalty program, so it really ought to be not only free, but reward return purchasers with freebies or discounts.

Of course, I kinda thought that was what PlayStation Plus was all about...

:/

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daus26
Wednesday, October 27, 2010 @ 2:53:05 PM

Had the same thought about PS Plus. I thought that program was already a way to show that you're a PlayStation fan, and that those are the ones that are going to reap benefits from doing all things PlayStation.

This rewards program make it seem like the PS Plus program is only for those that are looking into discounts, not necessarily a big PS fan, because PS Plus members would have to further prove themselves to get the benefits they're talking about.

To be fair, I think some initial points should be awarded to those that are in the PS Plus program. Also perhaps something like a 10% boost to your points on some milestones you achieve.

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frylock25
Wednesday, October 27, 2010 @ 3:51:20 PM

well for one this starts tomorrow for psplus members. when the beta goes public psplus users keep what they had. there is no fee.

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Remei Aoki
Wednesday, October 27, 2010 @ 10:39:50 AM
Reply

I adopted PS+ one week in so i'll be awaiting my email, or message via the psn, Sony.

Here's hoping it's not a 'buy this this and this and get this avatar free' kind of thing, because i wont support it at all. I already paid my dues, 10x over. Time for the brand to start paying us back.

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BTNwarrior
Wednesday, October 27, 2010 @ 11:18:54 AM
Reply

let me guess, the rewards are going to be exlusive themes, avatars, and home assesories

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Zorigo
Wednesday, October 27, 2010 @ 11:22:46 AM

dude, did you not read? an all expenses trip to CES in vegas.
they aren't skimpin out here! yeah they'll be some shoddy rewars, but that'll only be if you dont exactly buy much.

Last edited by Zorigo on 10/27/2010 11:23:07 AM

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Highlander
Wednesday, October 27, 2010 @ 11:23:37 AM

Virtual rewards for virtual loyalty...

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leatherface
Wednesday, October 27, 2010 @ 12:00:42 PM

that we pay with real money

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Alienange
Wednesday, October 27, 2010 @ 12:03:37 PM

We pay real money for real games. They're just tacking on a bonus. What's the problem?

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spiderboi
Wednesday, October 27, 2010 @ 11:40:11 AM
Reply

I think this should be an even higher step up from current Plus amenities. Perks should be:
-getting to meet Kojima
-getting to meet Naughty Dog et al
-getting limited (or the original) GoW storyboards
-tours of Sony studios

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Alienange
Wednesday, October 27, 2010 @ 12:04:05 PM

Might happen. Those people go to CES.

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SolidFantasy
Wednesday, October 27, 2010 @ 8:29:29 PM

That would be awesome!!

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White_Mocha
Monday, November 01, 2010 @ 10:33:21 AM

well the fact that this is a new thing for the PS community, they gotta dabble their fingers in the bucket first before giving us all that.

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CharlesD
Wednesday, October 27, 2010 @ 11:49:47 AM
Reply

Pretty confident I'll fly through the ranks fairly quickly, good to see this is being implemented. Just yesterday I was shopping on the PSN and was thinking that good PlayStation customers don't get treated any differently. Well, I guess somebody at Sony thought the same thing

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main_event05
Wednesday, October 27, 2010 @ 11:50:05 AM
Reply

Will it be retroactive?

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Ben Dutka PSXE [Administrator]
Wednesday, October 27, 2010 @ 12:21:54 PM

Good question. But I'm guessing no.

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coverton341
Wednesday, October 27, 2010 @ 6:56:19 PM

Ben is correct, it will not be retroactive as per the PS Blog response by Sony

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Alienange
Wednesday, October 27, 2010 @ 12:08:05 PM
Reply

This is a clever way to get people buying more stuff off of PSN. Nothing a gamer hates more than seeing that they're "n00b" or "green" or "fresh" on their home page. Many will throw money at Sony just to increase their virtual rank.

It's smart, and it's cool.

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Jawknee
Wednesday, October 27, 2010 @ 12:12:53 PM

My thought exactly. The first thing I asked myself was how much I spend on PSN a month. It's not a whole lot.

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main_event05
Wednesday, October 27, 2010 @ 12:30:36 PM

that's why i asked if it was retroactive. When I 1st bought my PS3 the store was my friend, I bought games, Home stuff add-ons themes and I bought Wishmaster when they 1st started selling movies. Now I hardly spend anything in the store, the last thing I bought was FFVII. Also, will trophies increase your rank??

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Alienange
Wednesday, October 27, 2010 @ 5:29:51 PM

Honestly, I hope trophies don't increase your rank. Why should some guy who has a Gamefly account get as many points as the guy who buys his games?

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main_event05
Wednesday, October 27, 2010 @ 6:14:03 PM

good point.

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Jawknee
Wednesday, October 27, 2010 @ 6:28:19 PM

A friend of mine on my list has 41 Platinums. Oy!

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BikerSaint
Wednesday, October 27, 2010 @ 7:48:48 PM

Well, since I don't buy digital D/L, I've never bought anything off the PSN as of yet.

So I hope that at least makes me a cool fresh green n00b.

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Ludicrous_Liam
Wednesday, October 27, 2010 @ 12:18:46 PM
Reply

@TheHighLander
Givien that it says the US and nothing else I presume its the US and nothing else, and it's not the first time the EU have gotten the scraps now is it?

And no I can whine whenever I want, ;)

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Jawknee
Wednesday, October 27, 2010 @ 12:24:19 PM

It's a pilate program, like he said. Your not getting scraps. The program is in testing phase at the moment and the US just happens to be where they are testing it. Canada got discless streaming Netflix before the US did. No one complained or whined about it. You guys have services and channels the US doesn't. No on is complaining about that either. So don't worry about it. By the time it's ready to launch world wide, I'm sure it will be a much better program in general.

Patience is a virtue.

Last edited by Jawknee on 10/27/2010 12:31:34 PM

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tridon
Wednesday, October 27, 2010 @ 2:49:00 PM

@Jawknee

Yep, us Canadians got discless Netflix first. Of course, there's pretty much diddly-squat on it and all I ended up watching was two horrible B-movies entitled 'ThanksKilling' and 'Mega Shark Vs. Giant Octopus'. That's pretty much it, though. Canadians really get bent over furthest when it's time for a good ol' shafting. It's sad, really. Our PS Web site is NEVER updated and e-mails to Canadian subscribers are always beyond late. Hell, just this morning, I received my newsletter letting me know that the PS Store was updated... LAST WEEK! LOL! Oh, yeah! I guess I'll have to wait until November 3rd to find out what came out on the store this week.

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main_event05
Wednesday, October 27, 2010 @ 3:28:12 PM

I think the reason for Canada missing a lot of the media that we get here in the states is because of the huge difference in copyright laws.

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Jawknee
Wednesday, October 27, 2010 @ 6:29:58 PM

Yup Main Event is correct. There are different laws and regulations that effect different countries and companies.

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SvenMD
Wednesday, October 27, 2010 @ 12:22:25 PM
Reply

I just find it interesting that everything is a game now.

You used to buy a game and beat it - that was it.

Now you beat the game and go back and collect all the "insert random object here", or max out all your stats/weapons/etc....and you get trophies...which also rank up in levels.

Now you get loyalty points and they've made it into a game that you also "rank up" by buying stuff we might not normally buy.

These people are geniuses - they have found every possible way to keep us playing and keep us buying.

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AshT
Wednesday, October 27, 2010 @ 12:32:57 PM
Reply

Awesome news, can spring 2011 come any sooner

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frylock25
Wednesday, October 27, 2010 @ 12:41:14 PM
Reply

The beta for this program starts tomorrow for current PS PLUS members but you had to be a member by the 24th of this month. it will NOT be retro-active.


Once the program is live, sign-in to us.PlayStation. c o m and go to the Forums. If you made the cut for the invitation only beta you’ll be able to see a forum called PlayStation Rewards Private Beta. In there you’ll find instructions on how to be part of the beta.


oh and they said they are looking into expanding to canada. other regions are looking into it.

Last edited by frylock25 on 10/27/2010 12:43:57 PM

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tridon
Wednesday, October 27, 2010 @ 2:51:49 PM

"Looking into expanding to Canada." There it is again. Why can't they just include Canadians already. Besides spelling color with a 'u' and saying "eh" a lot, we're really not that different. LOL.

I'll be looking forward to this in... *looks to see how long it took for us to get the video store*... in 2013.

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Ludicrous_Liam
Wednesday, October 27, 2010 @ 12:42:34 PM
Reply

@Jawknee...
No...trust me europe get the scraps a whole lot of the time..., like US getting PSN games weeks before us (cough castle crashers cough), (hell even months...cough demons souls cough) And you guys get netflix, we get BBCiPlayer...which, btw, is just a link to a page that you could already accsess on the ps3's browser. I know there's more but I can't think of them. (BTW ask anyone from Europe, they will say moreorless the same thing.) Mind you...think of the asians, they get screwed on pretty much everything, and that's where sony are based!

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Jawknee
Wednesday, October 27, 2010 @ 12:49:28 PM

I have an EU and US account. You guys get stuff before we do too. It goes both ways. I can't speak for a majority of Asian countries but Japan and Korea get all the great stuff first. I really don't know what your talking about or getting this info. Really, it's not a big deal. Life isn't fair but the sun will rise tomorrow. So don't worry about. :)

Also, hit the reply button directly under your name and day to keep the thread in the proper place. :)

Last edited by Jawknee on 10/27/2010 12:52:23 PM

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sawao_yamanaka
Wednesday, October 27, 2010 @ 1:11:55 PM

Considering how many more ps1 titles they have! I sometimes think they have it better!

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Highlander
Wednesday, October 27, 2010 @ 1:36:58 PM

Since this is the lead comment of the three...

There are lots of things you get in Europe, that we in the US don't get. It's swings and roundabouts.

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Ludicrous_Liam
Wednesday, October 27, 2010 @ 5:47:59 PM

@Jawknee
You don't know what I'm talking about? Well for starters Asia get games last, always. by a big margin sometimes too. and their store updates last, always. Sure they get all the cool bundles n stuff but...I sure would be pissed at sony if I was asian. Anyway I'm done, next discussion :)

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Ludicrous_Liam
Wednesday, October 27, 2010 @ 12:42:41 PM
Reply

@Jawknee...
No...trust me europe get the scraps a whole lot of the time..., like US getting PSN games weeks before us (cough castle crashers cough), (hell even months...cough demons souls cough) And you guys get netflix, we get BBCiPlayer...which, btw, is just a link to a page that you could already accsess on the ps3's browser. I know there's more but I can't think of them. (BTW ask anyone from Europe, they will say moreorless the same thing.) Mind you...think of the asians, they get screwed on pretty much everything, and that's where sony are based!

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Highlander
Wednesday, October 27, 2010 @ 1:36:14 PM

There are lots of things you get in Europe, that we in the US don't get. It's swings and roundabouts.

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WorldEndsWithMe
Wednesday, October 27, 2010 @ 1:14:40 PM
Reply

I just hope they don't wipe your status clean on a whim like Square Enix rewards do. I don't think they even let us carry our points over from year to year.

Being a member at EA is cool and pays off with betas. I just hope we get some sort of credit for registering PS3 exclusive games. Cuz I tend to buy most of those. :)

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gangan19
Wednesday, October 27, 2010 @ 4:44:58 PM

is that the new devil may cry with poor sales avatar?

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WorldEndsWithMe
Wednesday, October 27, 2010 @ 4:50:50 PM

Yup, although it isn't out so it has no sales.

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Ergi
Wednesday, October 27, 2010 @ 5:30:26 PM

Yeah, thanks for using your "calling attention to developers for disliked character design" powers for DMC as you did for infamous. Even though you're not a big fan of the series.

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WorldEndsWithMe
Wednesday, October 27, 2010 @ 6:25:49 PM

I like DMC. And I like the new Dante :)

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coverton341
Wednesday, October 27, 2010 @ 6:58:14 PM

I believe the response to that question on the PS Blog was that the status does not carry over year over year, but the status from the Beta to public will.

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Ergi
Thursday, October 28, 2010 @ 1:14:40 AM

@ World: I stand corrected. I thought it was another save the world kinda thing :). But i'm glad you like it.

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maxpontiac
Wednesday, October 27, 2010 @ 1:27:35 PM
Reply

Nice, and it's about time. I may be wrong, but I thought this stuff was supposed to come awhile ago.

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Hezzron
Wednesday, October 27, 2010 @ 2:48:32 PM
Reply

I'll sign up for this. I'll put it towards my retirement fund. Every little bit helps.

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hehateme
Wednesday, October 27, 2010 @ 5:32:38 PM
Reply

im so pumped!!! i just got enslaved for ps3 at kmart for 40 bucks !@!! onsale till this saturday dont miss out!! just played the demo and i hadda have it !

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Ergi
Wednesday, October 27, 2010 @ 5:34:00 PM
Reply

This is great, no matter how mundane the rewards may or may not be. Just the fact that they reward fan loyalty in any way is indeed a great idea. Expect other systems to do the same in near future.

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___________
Thursday, October 28, 2010 @ 2:35:57 AM
Reply

has the ps3 even been released outside the US?
no, thats a honest serious question.
im starting to think all the game stores around me just import the stupid thing, because the amount of things sony releases in the US and not here......... well theres not enough paper and ink in the universe to list them!
does SCEE even exist?
god, i wish i could get paid to sit in a nice cool air con room on a nice comfy office chair all day doing jack squat!

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Saffleur
Thursday, October 28, 2010 @ 9:39:37 PM
Reply

Got my invite just now. Extra sweet goodness. Anyone else pick up one?

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realmadpuppy
Friday, October 29, 2010 @ 12:05:30 AM
Reply

10-4 got my invite as well....

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ctd669
Friday, October 29, 2010 @ 1:59:14 PM
Reply

I'm in!

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realmadpuppy
Friday, October 29, 2010 @ 6:11:43 PM
Reply

@ctd669


Is that Artie Lang eating a muffin?!?

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ctd669
Friday, October 29, 2010 @ 8:09:00 PM
Reply

As a matter of fact it is! And that's a crumbs cupcake. It must have been cupcake wednesday that day! lol;D

Last edited by ctd669 on 10/29/2010 8:09:26 PM

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Nynja
Monday, December 06, 2010 @ 1:13:24 PM
Reply

I'm in the beta program for PlayStation Rewards.

I just reached a new level, probably from playing newly released games, and have been given a chance to redeem my reward points.

I have three options; Dynamic Theme, PSN Avatar, or PlayStation Home item(s). I don't get to choose or even see what they are.

I'd much rather see an option for funds credited to my PSN Wallet instead. Like, $3-5 worth would be greatly appreciated.

I'll post images on the forum.

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It's awesome! Can't wait for September!
It's only good, but I'm having fun.
Eh, it's okay, but I expected more.
It sucks, period.

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