Sports Illustrated, Sony Team Up To Deliver 3D Beauties
For the record, yes, I went out of my way to find a Maria Sharapova swimsuit spread. So sue me.
It has been announced that Sports Illustrated and Sony Network Entertainment have teamed up to bring 3D beauties into your living room in high definition. They're calling it a "cutting-edge transactional licensing agreement" initially based on the 2011 SI Swimsuit issue. Basically, it delivers a 3D Swimsuit video to the PSN and PS3, as well as Sony's 3D-compatible and network-enabled 2010 and 2011 Bravia HDTVs and 2011 Blu-Ray players (the latter thanks to Qriocity). Said Mark Ford, President of the Sports Illustrated Group:
"Just when you think the bar couldn't get any higher for the Swimsuit franchise, we've raised it once again with our partners at Sony. Swimsuit in 3D has extraordinary potential and we're thrilled to deliver its millions of fans a new perspective through the exciting world of 3D video."
In addition to the 3D stuff, there will be around 12 hours of Swimsuit video available, complete with behind-the-scenes "making of" videos. PS3 users will also have access to "Dynamic PS3 Themes" based on shoots from the '90s, 2006, 2009 and 2010. "We strive to deliver unique content to our users, and are delighted to offer this first-of-its-kind high definition 3D Swimsuit video," said Tim Schaaff, President of Sony Network Entertainment.
Well, you know...another good reason to be a PS3 owner.
1/9/2011 8:40:53 PM Ben Dutka