Destiny Rakes In $325 Million, Over 100 Million Hours Logged
It's not really surprising, is it?
Activision Publishing has announced that the hugely anticipated Destiny has earned $325 million in its first five days at market. This according to Chart-Track, first-party retail customer sell-through info, and Activision Blizzard internal estimates.
Developer Bungie adds that players have logged over 100 million hours of online play thus far, and they've participated in 137 million activities. On top of which, the critical acclaim is significant, as it has received over 180 awards and nominations to date. We're guessing they're referring to pre-release awards, but whatever.
Said Activision Publisher CEO Eric Hirshberg:
"Destiny fans played more than 100 million hours of the game in the first week. That's on par with the engagement levels of our most popular Call of DutyŽ games, which obviously is an industry leader. Millions of gamers are having a great time playing Destiny and can't put down their controllers. And this is just the beginning. Destiny is a platform that will grow and evolve and we will continue to work closely with our partners at Bungie to bring a long line of new experiences and content to life in the game."
Destiny got its first update this week, too, as Bungie improved the game's stability and doubled the chance of encountering a public event while exploring. Many more updates to come, including the first official expansion, currently set for December.
Related Game(s): Destiny
9/17/2014 9:46:36 PM Ben Dutka