Looks Like Sony's Destiny Marketing For PS4 Didn't Pan Out
Sony really wanted to promote Destiny as a PlayStation 4 game.
While most understood that Activision's blockbuster was a multiplatform effort, Sony secured timed exclusive DLC and even offered a Destiny-centric PS4 bundle.
But it doesn't seem to have worked.
According to a VentureBeat report, Wedbush Morgan analyst Michael Pachter believes the Xbox One significantly outstripped the PS4 at US retail in September, making it only the second month that Microsoft has won the next-gen war in the North American region. He's expecting 325,000 Xbox Ones vs. 250,000 PS4s and statistically speaking, that's not really close.
However, let's not forget that Microsoft handed out a free game right around the launch of Destiny, so maybe people simply responded to the freebie. Also, it's not like Pachter's word is gospel; he could be completely wrong. Even so, even if PS4 and Xbox One sales were just about even, it would seem that Sony's efforts didn't really pan out. Destiny was by far the biggest launch of the month, and it was the one game that could actually push new system sales. And if Xbox One won that mini-war, well...
All it would do is solidify what I've been saying all along: If you're a shooter fan, there's a better chance you're an Xbox fan as opposed to a PlayStation fan. This is just the unvarnished truth, whether anyone chooses to accept it or not.
Related Game(s): Destiny
10/13/2014 9:51:25 PM Ben Dutka