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Danish Sony Promotion: Give Blood, Get A Copy Of Bloodborne

As the name sort of implies, Bloodborne has plenty of blood.

And you know, some people really need blood. That's why Sony is launching a new promotion in Denmark that ties the game and the need together.

Basically, if you donate blood, you get a free copy of From Software's highly anticipated PlayStation 4 exclusive. The partnership with Danish blood center GivBlod (spotted at NeoGAF) resulted in this offer, which begins on Monday, March 23. And actually, if you don't want Bloodborne, giving blood still entitles you to another PlayStation game of your choice (possibly limited to whatever they have on hand).

But that's not all. Participating in the event automatically enters you into a sweepstakes, and the winner receives a fancy, specially designed Bloodborne-themed PS4 console.

Related Game(s): Bloodborne

Tags: bloodborne, bloodborne blood drive, bloodborne promotion

3/18/2015 11:23:51 AM Ben Dutka

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trumpetmon65
Wednesday, March 18, 2015 @ 1:30:36 PM
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No wonder they're the happiest country in the world.

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Nas Is Like
Saturday, March 21, 2015 @ 2:21:26 PM

I wish I knew Danish. I'd move there in a heartbeat.

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Shauneepeak
Wednesday, March 18, 2015 @ 2:04:18 PM
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Damn most you ever get here is like a $3 slice of Pizza or something.

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Sol
Wednesday, March 18, 2015 @ 2:40:02 PM
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Well damn... I'd do it just for the extra copy. I mean, I still don't have the console but man. That is a great marketing campaign if I say so myself... Do good, get a new game that revolves around a theme of blood...

Bravo to whomever came up with the idea.

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wiiplay [Administrator]
Wednesday, March 18, 2015 @ 3:27:08 PM
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In a nation of 5.6 million, how many of those would even take advantage of this deal?
Better yet, how many PS4's are even in Denmark?

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Breadlover
Thursday, March 19, 2015 @ 12:53:47 AM
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Well hot diggity dayuuum...... that's just a few days short of my birthday! And why can't that ever happen near where I am?! (rage)

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Breadlover
Thursday, March 19, 2015 @ 12:57:39 AM
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I don't usually post twice, but when I do, it's when I'm in a state of shock, awe, and incredibly envious envy XD.

This isn't just a demo right? It's frickin Bloodborne. On a disc. In a retail box.

I'm happy and sad at the same time :)(

Last edited by Breadlover on 3/19/2015 12:57:53 AM

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Rachet_JC_FTW
Thursday, March 19, 2015 @ 4:48:26 AM
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well this is pritty cool inititve from sony and quite sneaky but interesting marketing strategy hope it gets people in to give blood and a few copies of bloodborne out there in people homes

happy gaming

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JackieBoy
Thursday, March 19, 2015 @ 6:12:58 AM
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Purely amazing.

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Nas Is Like
Saturday, March 21, 2015 @ 2:12:54 PM
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I'd do it just for that.

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