If Xbox 720 Launches Alongside Ghosts, Sony Is Screwed
I'm sorry, but as excited as everyone is for the PlayStation 4, I'm sensing the potential for absolute Microsoft domination in 2013. Yes, really.
The facts are quite simple:
Call of Duty: Ghosts is slated for November 5, and it's going to be a next-gen title, which means it'll be on the PlayStation 4 and Xbox 720. According to most numbers, the majority of Call of Duty lovers play on the Xbox 360. Every CoD has the potential of selling upwards of 25 million copies in its lifetime, and should be able to shatter every entertainment-related record upon launch. Yes, casual, mainstream gamers rule this industry now (as they rule any other mainstream industry).
The Xbox 720 could very well launch in November and if I'm a Microsoft executive, I'm screaming to have the system launch on November 5. Look, forget exclusives; MS doesn't need them; evidently, an Xbox could feasibly survive with only CoD these days. The game will first be previewed on two Xbox-oriented websites, and that one game alone could propel the Xbox 720 to have the single biggest console launch in history. Hell, if that was the only title available at the new Xbox's launch, records could still be broken.
And unfortunately, as this is indeed a mainstream industry, and as few can afford to purchase two expensive gaming systems in the same month, the PS4 could be SOL. It's clear that the masses absolutely have to have the new CoD every year, and if you dangle a new next-gen offering in their faces, and say it's a launch title for the new Xbox...I'm sorry, but that's checkmate. I was worried this would happen. If there's one thing Microsoft does very, very well, it's marketing, so let me paint you the depressing picture before it even happens-
In the months leading up to the launch of the PS4 and Xbox 720, Sony can try to bombard everyone all they want with Killzone: Shadow Fall, DriveClub and maybe even inFamous: Second Son. But it won't matter. MS has GameStop in their back pocket (which is why you only see giant stand-ups and other advertisements for Xbox-related stuff when you walk into a GameStop), and additionally, they'll just say, "Call of Duty: Ghosts is an Xbox 720 launch title" and that's it. At that point, I'm not even sure Uncharted 4 as a PS4 launch game could save Sony.
All things being equal in terms of pricing, which is very likely, I'm afraid that the scenario does not at all favor Sony. CoD is simply too big, and Xbox's ownership of this country is too solid.
5/2/2013 10:27:18 PM Ben Dutka