PS4 Price Drop Likely To Arrive With The Next Big Exclusive
Everyone is wondering when Sony might drop the price of the PlayStation 4.
Well, they have every right to wonder.
The system just lost out to Xbox One in North America in the month of April, and it remains $50 more expensive than Microsoft's machine. On top of which, the lack of top-tier exclusive software is definitely hurting the console's immediate growth potential. Bloodborne was great but it really only appeals to a niche hardcore crowd; it's unlikely that the game will boost PS4 sales through the roof. If you wanted Bloodborne, chances are, you already had the system.
That's why I think we can expect a price drop whenever the next big exclusive drops. Maybe we have to wait until Uncharted 4: A Thief's End but I get the feeling we'll hear about a permanent $50 price cut for the holidays. That's when Sony might launch a new God of War or Gran Turismo (watch E3) and if that happens, it makes perfect sense to see an official price drop for the only console that can play the game. And given Xbox One's lineup (Halo 5: Guardians, Forza Motorsport 6 and Rise of the Tomb Raider), Sony might not have a choice.
Yes, PS4 is in the lead right now. But it can't maintain that lead on nothing more than general word-of-mouth and future promises. That act is already starting to wear thin.
5/25/2015 9:42:10 PM Ben Dutka