PS4 NewsSquare Enix Nixes "Augmented" Pre-Order Campaign For Deus Ex - PS4 News

Members Login: Register | Why sign up? | Forgot Password?

Square Enix Nixes "Augmented" Pre-Order Campaign For Deus Ex

Well, that didn't work.

Square Enix has decided to abandon their previously announced "augmented" pre-order program after a "resounding amount of negative feedback" from consumers and journalists alike.

The idea was to give gamers more choice when it came to pre-ordering, providing consumers with multiple tiers of rewards depending on how many people put down a deposit on the game. So, once that number reached a certain point, the publisher would give away some DLC. Then as the pre-order number moved up, they'd toss in costumes, soundtracks and even extra missions. If we reached the highest pre-order tier, Square Enix would release reserved copies four days before the official launch date.

But the company now concedes that this approach created frustration and annoyance, so now all this content will be available to all customers who pre-order, regardless of the number of reserved copies. Said Square Enix in a statement:

"After much thought and reflection, we decided to close down the program and make all of the incentive content available to anyone who preorders Deus Ex: Mankind Divided or purchases a Day 1 edition of the game.

Additionally, the release date will no longer be changed in accordance with preorder numbers, and everyone will gain access to the game on February 23, 2016."

Yeah, this company sometimes makes bad decisions. At least they're fixing this one. You might still want that cool Collector's Edition, though, right?

Related Game(s): Deus Ex: Mankind Divided

Tags: deus ex mankind divided, deus ex ps4 dlc, mankind divided dlc

10/1/2015 10:32:01 AM Ben Dutka

Put this on your webpage or blog:
Email this to a friend
Follow PSX Extreme on Twitter

Share on Twitter Share on Facebook Share on Google Share on MySpace Share on Delicious Share on Digg Share on Google Buzz Share via E-Mail Share via Tumblr Share via Posterous




New Comment System


Legacy Comment System (2 posts)


djbool
Thursday, October 01, 2015 @ 11:37:11 AM
Reply

I'm curious as to why there was so much backlash. I know it may seems like comparing apples to oranges, but this is a common format that works on kickstarter game campaigns very well. Heck in this case, you weren't even having to pay an extra charge to this perks.

Agree with this comment 1 up, 0 down Disagree with this comment

Ogibillm
Thursday, October 01, 2015 @ 12:47:57 PM
Reply

I'd love it if more publishers did this. I like it much better than the somehow acceptable practice of retailer specific DLC that comes with a pre-order.

Agree with this comment 1 up, 0 down Disagree with this comment

Leave a Comment

Please login or register to leave a comment.

Our Poll

Who's the best game character?
Mario
Nathan Drake
Master Chief
Sonic
Sackboy
Kratos
Donkey Kong
Solid Snake
Lara Croft
Link

Previous Poll Results