Rocket League Costs $2 Million But Earns Nearly $50 Million
It's rapidly becoming the "Grease" of video games; i.e., massive payout for a very small budget.
According to a new story in The Wall Street Journal, Psyonix's popular Rocket League has now generated nearly $50 million in revenue since launching in July for PlayStation 4 and PC.
With a reported 8 million registered players and a few awards already in its pocket, one can call this game a smash hit. And it's all the more impressive because the developers spent "a little less than $2 million" over the course of two years to make it. If you didn't already know, Rocket League is the spiritual successor to Supersonic Acrobatic Rocket-Powered Battle-Cars, a solid yet under-performing title. Why didn't it sell well? Psyonix boss Dave Hagewood called it a "problem of awareness," as those who did play the game enjoyed it but not enough people bought it.
A whole lot of people are "aware" of Rocket League, though, and it helped that it started out as a free download for PlayStation Plus subscribers. Hagewood says "several million" copies of the game were downloaded during that promotional period, and Psyonix also sent copies of the game to popular YouTube and Twitch personalities. Seems to have all worked out, wouldn't you say?
Related Game(s): Rocket League
12/17/2015 11:13:53 AM Ben Dutka