November NPD: PS4 Sells More, But Xbox One Sells Faster
So, which set of official statements holds more weight in your estimation?
One would think the sales totals for the PlayStation 4 and Xbox One in the US during the month of November would be straightforward. It's just numbers, right? But of course, it's a lot more complex than that due to various factors.
First, here's Sony side- prior to the NPD Group's released financial findings for the month of November, the PlayStation 4 producer claimed the following: "The PS4 was the top-selling next-gen platform for both hardware and software in November." Sony already revealed that the new system represented the biggest console launch in the brand's history; over 2.1 million sold worldwide. SCEA boss man Jack Tretton said that "demand continues to outweigh supply," but Sony will work hard to deliver as many PS4 units to retailers as possible.
Right now, the total worldwide numbers appear to be close, if not identical. Microsoft revealed that their sell-through stat is over 2 million worldwide, and they've also countered Sony's aforementioned claim. They didn't say the Xbox One sold more than the PS4 in November, but they did say their console was the "fastest-selling console on the market in the US." In only 9 days of availability, the Xbox sold 909,132 consoles.
We don't know how many units the PS4 sold in its first nine days, but the NPD reminds us that Sony's console was out a full week ahead of time. This means that on an average per-week basis, the Xbox One did indeed top the PS4. Overall, though, the NPD backs Sony's claim that the PS4 sold the most in the US during November, even if most analysts and industry insiders are saying the sales difference right now is negligible.
Overall, the industry enjoyed a great month. Retail sales were up 7 percent and despite software sales declining 24 percent, hardware sales skyrocketed 58 percent with an 80 percent growth in console hardware. Yeah, well, that's what two new systems will do for you. It was the best November ever for game hardware in the US and nobody is really surprised. As for software, it's also no surprise to see Call of Duty: Ghosts at the top, followed by Battlefield 4, Assassin's Creed IV: Black Flag, Madden NFL 25 and Grand Theft Auto V.
12/12/2013 9:33:07 PM Ben Dutka