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E3 2010: A Few Analyst Thoughts

Tomorrow will be big for us - Sony's press conference looms large - but in the meantime, the show rolls onward.

EEDAR analyst Jesse Divnich has offered up a few comments in reaction to what has been on display thus far, and that ranges from the new technology headed our way to all the most visible games. In regards to the show itself, Divnich says that "E3 2010 will be a critical inflection point for the video game industry, and a major catalyst for the sector's continued success and growth." Here's some more that gives you a bite-size impression of E3's presentations:

On PlayStation Move: "Sony’s PlayStation Move is a true evolution in motion based gaming by finally allowing developers to create high-definition motion based games that target both the casual and core gaming audience."

"Through combining both video and motion based control, Sony’s PlayStation Move is able to immerse both the core and mainstream gamer into true high-definition motion, highly interactive gaming experiences."

On 3D Gaming: "With the slow adoption rate for 3D televisions, EEDAR does not expect 3D gaming to be a significant driver of revenue and health for the industry over the short-term. However, as consumers naturally replace their televisions and adopt 3D television, 3D gaming will play an ever increasing role in driving revenue for the sector. Currently, EEDAR does not expect 3D supported video games to be a significant driver of industry revenue until 2013."

On Medal of Honor: "EEDAR believes the break in the Medal of Honor series was much needed, and given the success of Battlefield Bad Company 2, we have no doubts that Medal of Honor will resurge as a hit franchise."

On Assassin's Creed: Brotherhood: "Many have raised concerns about the annualization of the Assassin’s Creed series; however, given its strong user replay ability, high accomplishment rates of Achievements/Trophies, and general critical acclaim, EEDAR believes UbiSoft can successfully release yearly iterations of Assassin’s Creed without hindrance to its sales potential through 2012. However, beyond 2012, we could begin to see brand and feature fatigue, which is common among franchises released annually."

On Call of Duty: Black Ops: "There is no doubt that the Infinity Ward saga will overhang the release of Call of Duty: Black Ops, but EEDAR does not expect the commercial success of this year’s Call of Duty franchise title to be hindered by the events that occurred."

And of course, for full articles based on Sony's conference tomorrow, you know where to go. We'll be all over that from the minute it starts and if you can find another source that gives you faster write-ups on all the announcements...well, don't bother looking 'cuz you won't find one.

6/14/2010 5:03:36 PM Ben Dutka

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