PS2 News: Sega and Sammy Become Sega-Sammy Holdings - PS2 News

Members Login: Register | Why sign up? | Forgot Password?

Sega and Sammy Become Sega-Sammy Holdings

Sega is no more. Neither is Sammy, for that matter.

On October 1st, without much fanfare or aplomb, the merger of two game giants, Sega and Sammy, became official. The new company, Sega-Sammy Holdings, is expected to report net sales of 442.5 billion Yen (roughly US $4 billion ) for the current financial year, primarily from Sammy's pachinko gambling machine business.

(FYI, pachinko is a game played by dropping metal balls into the top of a machine and watching as they bounce off levers and bouncers into prize holes at the bottom of the machine.)

The new company is headed by Hajime Satomi, Sammy's CEO, and Kenkichi Yoshida, Sammy's president and a former designer for Sega. Sega president, Hisao Oguchi, will become the company's executive vice president.

10/5/2004 Frank Provo

Put this on your webpage or blog:
Email this to a friend
Follow PSX Extreme on Twitter

Share on Twitter Share on Facebook Share on Google Share on MySpace Share on Delicious Share on Digg Share on Google Buzz Share via E-Mail Share via Tumblr Share via Posterous

New Comment System


Legacy Comment System (0 posts)


There are no comments to display.

Leave a Comment

Please login or register to leave a comment.

Our Poll

What did you think of this years E3?
Amazing! I loved every single minute of it
Great, though there were some boring parts
It was alright. Some announcements were good
It was horrible! Totally boring and unmemorable!
I didn't watch it, because I'm lame

Previous Poll Results

» Discuss this Poll «