After All This Marketing, There Better Be Enough Vitas Available
While everyone wonders how well the PlayStation Vita will sell, I'm actually reminded of the last major PlayStation platform launch...are you?
Yes, the PlayStation 3 got off to a rocky start; only Resistance: Fall of Man seemed like a true next-gen title, the $600 price point was extremely prohibitive, Blu-Ray hadn't yet taken down HD-DVD, and the PlayStation Network was still in its infancy. And oh yes, there were no systems.
I distinctly remember it. Game stores nationwide were only getting a few; most GameStops and EBs I contacted were only getting about a dozen, which is downright ludicrous for a new hardware launch. Then, things got worse a few days before the anticipated release, when we learned those stores would only be getting half of the original tiny shipment. As expected, nasty stories of attacks and robberies dominated headlines late in 2006. The PS3 was nonexistent.
Now, Sony is dumping $50 million into marketing for the Vita, and they've got the biggest launch lineup for any Sony platform in history. Things should be set. But can you imagine if there weren't enough Vitas to go around? What if Sony suddenly faced a shortage issue? I mean, many are already skeptical but when it's not staring you in the face on the shelf, you're certainly less likely to buy the thing. Yes? Personally, I'm hoping this isn't a concern at all and anyone who wants a Vita can get one immediately. After reading our hands-on impressions, you might be tempted...
2/15/2012 9:06:47 PM Ben Dutka